1.Cuz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
276,895
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 18:47:57 UTC
Genres
Scores
Biography
1.Cuz resonates with 18-24 & 25-34 audiences and sustains presence in SWEDEN, NORWAY, UNITED STATES. The demographic is heavily male (78%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 136,570 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Swedbank, Nelly.com, Tele2 maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 276,895 · Engagements 11,853 · Rate 4.3% Posts 51 · Views 136,570 · Avg Likes 11,771 · Avg Comments 173 · Avg Views 136,570 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 31% 35-44: 9% 13-17: 8% |
Largest: 18-24 (49%); next: 25-34 (31%) |
| Gender Split |
Female: 22% Male: 78% Non-binary/Other: 0% |
Skews male (78%) |
| Top Countries |
SWEDEN (67%) NORWAY (6%) UNITED STATES (4%) POLAND (2%) GERMANY (2%) |
Top regions: SWEDEN (67%), NORWAY (6%), UNITED STATES (4%) |
| Platform Engagement | Instagram: 10,531 avg likes/post · Youtube: 136,570 avg views/post | Best reach: Youtube 136,570 avg views; best engagement: Instagram 10,531 avg likes |
Top Brand Affinities
Swedbank
Nelly.com
Tele2
Gant
Stone Island
Alpha Industries
Zalando
Nakd
Ericsson
Moncler
Breitling
Dsquared
| Brand | Category | Score |
|---|---|---|
| Swedbank | 101.25 | |
| Nelly.com | 83.20 | |
| Tele2 | 59.95 | |
| Gant | 59.84 | |
| Stone Island | 29.16 | |
| Alpha Industries | 23.99 | |
| Zalando | 21.64 | |
| Nakd | 20.65 | |
| Ericsson | 18.39 | |
| Moncler | 17.01 | |
| Breitling | 14.84 | |
| Dsquared | 13.96 | |
| Emporio Armani | 13.05 | |
| Ellesse | 11.69 | |
| Fred Perry | 11.13 | |
| Acne Studios | 8.23 | |
| KENZO | 7.58 | |
| BALMAIN | 7.29 | |
| Volvo | 7.13 | |
| boohoo | 6.10 | |
| Champion | 5.76 | |
| Hugo Boss | 5.15 | |
| Armani | 4.85 | |
| Gymshark | 4.42 | |
| ASOS | 4.12 | |
| Daniel Wellington | 3.70 | |
| Nokia | 3.46 | |
| Polo Ralph Lauren | 3.42 | |
| Fendi | 3.35 | |
| Spotify Music | 3.31 | |
| Supreme | 3.31 | |
| Christian Louboutin | 3.26 | |
| Gucci | 3.26 | |
| Versace | 3.21 | |
| Counter-Strike | 3.17 | |
| Rolls-Royce | 3.14 | |
| Fila | 3.01 | |
| Calvin Klein | 2.91 | |
| Dolce & Gabbana | 2.91 | |
| Moschino | 2.89 | |
| Louis Vuitton | 2.87 | |
| Tinder | 2.84 | |
| Lamborghini | 2.81 | |
| Hennessy | 2.80 | |
| Beats Electronics | 2.64 | |
| Rolex | 2.63 | |
| FashionNova | 2.63 | |
| Lollapalooza | 2.60 | |
| Levi's | 2.55 | |
| Pokemon Go | 2.53 |
Official Profiles
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LoginArtist: 1.Cuz
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Radio Spins (2025-10-03)
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Popularity (2025-10-02)
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