Andy Arthur Smith

Andy Arthur Smith

Country: US

Influential: 49.91% Fanbase: 25.55% Trending: 62.09%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Hot Topic • 5.97% • Very Strong

As of 2025-09-13

995,672

Social Media Followers

As of 2025-09-13

00:00:00

Hours Airplay

Updated 2025-10-03 20:13:44 UTC

Genres

folk & traditionalsinger/songwriter

Scores

Score: DMDB 49.90% | Fanbase 25.60% | Trending 62.10% | CAREER STAGE: MID_LEVEL

Biography

Andy Arthur Smith, an American musician and internet entertainer, rose to fame in 2019 for his endearing personality and singing talent. Coming from a family of musicians, Andy developed a passion for music at a young age and even won awards for his thesis film "One Fourth Gone," a musical based on his own struggles with OCD. His debut EP, "Space Toys," released on February 15, 2022, delves into themes of existentialism and aging with a blend of R&B, jazz, psychedelic rock, and synth-pop influences, creating a unique and captivating sound that defies traditional genre boundaries.
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Andy Arthur Smith Marketing Affinity & Brand Fit Data

Report Date: 2025-09-13

Andy Arthur Smith is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, CANADA. The audience is heavily male (70%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (5,734 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Hot Topic, NBC, Walmart points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Andy Arthur Smith score 1.42%Moderate bucket.
Brand: Hot TopicBrand: NBCBrand: Walmart
Followers:995,672
Engagements:14,188
Rate:1.4%
Posts:652
Views:5,734
Avg Likes:14,173
Avg Comments:145
Avg Views:5,734

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 995,672 · Engagements 14,188 · Rate 1.4%
Posts 652 · Views 5,734 · Avg Likes 14,173 · Avg Comments 145 · Avg Views 5,734
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 48%
25-34: 34%
13-17: 8%
35-44: 7%
Largest: 18-24 (48%); next: 25-34 (34%)
Gender Split Female: 30%
Male: 70%
Non-binary/Other: 0%
Skews male (70%)
Top Countries UNITED STATES (45%)
UNITED KINGDOM (7%)
CANADA (6%)
BRAZIL (3%)
AUSTRALIA (3%)
Top regions: UNITED STATES (45%), UNITED KINGDOM (7%), CANADA (6%)
Platform Engagement Instagram: 13,812 avg likes/post · Youtube: 5,734 avg views/post Best reach: Youtube 5,734 avg views; best engagement: Instagram 13,812 avg likes

Top Brand Affinities

Hot Topic
Score: 5.97
NBC
Score: 3.53
Walmart
Score: 2.57
Busch
Score: 2.46
Chrysler
Score: 2.23
Polaroid
Score: 2.07
Fenty beauty
Score: 2.06
AMC
Score: 1.98
shein
Score: 1.96
NYX Cosmetics
Score: 1.91
Tarte Cosmetics
Score: 1.89
H&M
Score: 1.86
Brand Category Score
Hot Topic 5.97
NBC 3.53
Walmart 2.57
Busch 2.46
Chrysler 2.23
Polaroid 2.07
Fenty beauty 2.06
AMC 1.98
shein 1.96
NYX Cosmetics 1.91
Tarte Cosmetics 1.89
H&M 1.86
Showtime 1.84
Too Faced Cosmetics 1.83
Pixar 1.83
Forever 21 1.73
SheInside 1.63
Vans 1.61
CBS Television Studios 1.61
Urban Decay Cosmetics 1.61
CBS 1.61
Calvin Klein 1.60
Anastasia Beverly Hills 1.59
Walt Disney 1.56
Universal 1.51
Activision Blizzard 1.49
Spotify Music 1.48
Target 1.43
musical.ly 1.42
Coachella 1.40
Sephora 1.40
Call of Duty 1.38
Nintendo 1.37
SoundCloud 1.28
FashionNova 1.24
Vogue 1.23
Pokemon Go 1.20
Marvel 1.19
Pandora 1.17
Chipotle Mexican Grill 1.16
Pokemon 1.14
Starbucks 1.13
Marvel Entertainment 1.13
Maybelline 1.09
Netflix 1.08
Converse 1.07
McDonald's 1.06
Beats Electronics 0.97
WWE 0.95
Sony 0.95

Official Profiles

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Artist: Andy Arthur Smith

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

Platform%
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