112

112

Country: US

Influential: 68.34% Fanbase: 52.57% Trending: 76.23%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-15

194,000

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 18:55:09 UTC

Genres

popdance pophip popboy bandr&b, funk & soulr&burban contemporarynew jack swingr&b/soulcontemporary r&bhip-hop & rappop raprapsouthern hip hopatl hip hopgangster raphip-hop/rap

Scores

Score: DMDB 68.30% | Fanbase 52.60% | Trending 76.20% | CAREER STAGE: MAINSTREAM

Biography

112, a pioneering urban vocal group from Bad Boy Records, fused gospel, soul, and hip-hop influences to create a distinct sound. The group's clean image and crossover appeal helped them stand out within the label's roster. Formed by high school friends in Atlanta, 112's debut album, produced by Sean "Puffy" Combs, garnered success with hits like "Only You" and "Come See Me." Despite later label changes and solo pursuits, the group reunited in 2010, releasing their sixth studio album, "Q Mike Slim Daron," in 2017, marking a long-awaited return to the music scene after a 12-year hiatus.
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112 Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

112 maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, UNITED KINGDOM, CANADA. The audience leans heavily female (57%), so brand cues around style and status perform well. The clearest reach is on Youtube with 53,112 avg views per post; Youtube functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist 112 score 0.60%Low bucket.
Followers:194,000
Engagements:1,161
Rate:0.6%
Posts:20
Views:53,112
Avg Likes:1,069
Avg Comments:92
Avg Views:53,112

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 194,000 · Engagements 1,161 · Rate 0.6%
Posts 20 · Views 53,112 · Avg Likes 1,069 · Avg Comments 92 · Avg Views 53,112
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 47%
18-24: 32%
35-44: 15%
13-17: 3%
Largest: 25-34 (47%); next: 18-24 (32%)
Gender Split Female: 57%
Male: 43%
Non-binary/Other: 0%
Skews female (57%)
Top Countries UNITED STATES (72%)
UNITED KINGDOM (5%)
CANADA (3%)
AUSTRALIA (2%)
BRAZIL (2%)
Top regions: UNITED STATES (72%), UNITED KINGDOM (5%), CANADA (3%)
Platform Engagement Youtube: 53,112 avg views/post Best reach: Youtube 53,112 avg views; best engagement: Youtube 1,069 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: 112

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired 112 today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 21:57:22 It's Over Now Croydon FM London, GB 235
2025-08-22 21:54:53 Only You (feat. The Notorious B.I.G. & Mase) - Bad Boy Remix; 2016 Remaster [Bad Boy Remix] Radio NFM Nuus Cape Town, ZA 11
2025-08-22 21:24:57 Dance With Me Remix - Amended Version Joe FM Brussels, BE 224
2025-08-22 21:19:38 I'll Be Missing You Jaime Radio Lorient, FR 287
2025-08-22 21:07:45 Peaches & Cream WWKL Harrisburg, PA, US 161
2025-08-22 21:06:04 I'll Be Missing You Radio Mars Casablanca, MA 293
2025-08-22 20:09:37 I'll Be Missing You Los 40 Classic Almería, ES 233
2025-08-22 20:02:12 I'll Be Missing You P4 Radio Hele Norge Oslo, NO 234
2025-08-22 19:46:53 Dance With Me Remix - Amended Version R&B 102.9 Berkeley, CA, US 225
2025-08-22 18:51:06 Dance With Me WPOW Miami, FL, US 198

Popularity (2025-10-02)

Platform%
No data.