Zemfira

Zemfira — pop artist from RU.

Zemfira Ramazanova, known professionally as Zemfira, is a Russian rock musician and singer-songwriter. She was born on August 26, 1976, in Ufa, Bashkortostan,…

Recognizable

Country: RU | Gender: female | Artist ID: 11e81bc1-c6ee-cfd6-a141-a0369fe50396

Find Artist Claim

Genres

poptatar poprockrockrussian rockclassic russian rock

Influential: 61.31% Fanbase: 57.74% Trending: 63.09%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Not available

As of 2025-09-10

527,000

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 61.31% | Fanbase 57.74% | Trending 63.09% | CAREER STAGE: MAINSTREAM

Biography

Zemfira Ramazanova, known professionally as Zemfira, is a Russian rock musician and singer-songwriter. She was born on August 26, 1976, in Ufa, Bashkortostan, Russia. Zemfira gained popularity in the late 1990s with her debut album, "Zemfira" (1999), which became a commercial success in Russia.

Throughout her career, Zemfira has released several albums and singles, earning critical acclaim and a loyal fan base. Her music blends elements of rock, pop, and electronic genres, showcasing her distinctive voice and songwriting skills. Zemfira continues to be a prominent figure in the Russian music scene, known for her introspective lyrics and powerful live performances.

Report Date: 2025-09-10

Zemfira maintains consistent pull among 25-34 & 18-24 audiences across RUSSIA, UKRAINE, UNITED STATES. The audience leans male-leaning (50%), so brand cues around style and status perform well. The clearest reach is on Youtube with 239,795 avg views per post; Youtube functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Zemfira score 1.57% — Moderate bucket.

Followers:527,000

Engagements:8,293

Rate:1.6%

Posts:101

Avg Likes:7,607

Avg Comments:588

Avg Views:239,795

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 527,000 · Engagements 8,293 · Rate 1.6% Posts 101 · Views 239,795 · Avg Likes 7,607 · Avg Comments 588 · Avg Views 239,795	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 18-24: 34% 35-44: 17% 45-64: 6%	Largest: 25-34 (38%); next: 18-24 (34%)
Gender Split	Female: 50% Male: 50% Non-binary/Other: 0%	Skews male (50%)
Top Countries	RUSSIA (47%) UKRAINE (19%) UNITED STATES (5%) BELARUS (3%) KAZAKHSTAN (3%)	Top regions: RUSSIA (47%), UKRAINE (19%), UNITED STATES (5%)
Platform Engagement	Youtube: 239,795 avg views/post	Best reach: Youtube 239,795 avg views; best engagement: Youtube 7,607 avg likes