Zemfira

Zemfira

Country: RU | Gender: female

Influence: 61.31% Fanbase: 57.74% Trending: 63.09% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-10

527,000

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-31 12:57:31 UTC

Genres

poptatar poprockrockrussian rockclassic russian rock

Biography

Zemfira Ramazanova, known professionally as Zemfira, is a Russian rock musician and singer-songwriter. She was born on August 26, 1976, in Ufa, Bashkortostan, Russia. Zemfira gained popularity in the late 1990s with her debut album, "Zemfira" (1999), which became a commercial success in Russia.

Throughout her career, Zemfira has released several albums and singles, earning critical acclaim and a loyal fan base. Her music blends elements of rock, pop, and electronic genres, showcasing her distinctive voice and songwriting skills. Zemfira continues to be a prominent figure in the Russian music scene, known for her introspective lyrics and powerful live performances.

Zemfira Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

Zemfira maintains consistent pull among 25-34 & 18-24 audiences across RUSSIA, UKRAINE, UNITED STATES. The audience leans male-leaning (50%), so brand cues around style and status perform well. The clearest reach is on Youtube with 239,795 avg views per post; Youtube functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Zemfira score 1.57%Moderate bucket.
Followers:527,000
Engagements:8,293
Rate:1.6%
Posts:101
Views:239,795
Avg Likes:7,607
Avg Comments:588
Avg Views:239,795

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 527,000 · Engagements 8,293 · Rate 1.6%
Posts 101 · Views 239,795 · Avg Likes 7,607 · Avg Comments 588 · Avg Views 239,795
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 38%
18-24: 34%
35-44: 17%
45-64: 6%
Largest: 25-34 (38%); next: 18-24 (34%)
Gender Split Female: 50%
Male: 50%
Non-binary/Other: 0%
Skews male (50%)
Top Countries RUSSIA (47%)
UKRAINE (19%)
UNITED STATES (5%)
BELARUS (3%)
KAZAKHSTAN (3%)
Top regions: RUSSIA (47%), UKRAINE (19%), UNITED STATES (5%)
Platform Engagement Youtube: 239,795 avg views/post Best reach: Youtube 239,795 avg views; best engagement: Youtube 7,607 avg likes

Top Brand Affinities

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Brand Category Score
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Official Profiles

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Artist: Zemfira

Date Range: 2025-12-31 → 2025-12-31
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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