Vana
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,285,179
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:32:33 UTC
Genres
Biography
Vana builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, UNITED KINGDOM, RUSSIA. With a heavily male (64%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (42,300 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Arctic Fox hair Color, Air New Zealand, Bungie point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,285,179 · Engagements 12,923 · Rate 1.0% Posts 1,749 · Views 72,139 · Avg Likes 12,431 · Avg Comments 125 · Avg Views 72,139 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 33% 35-44: 8% 13-17: 5% |
Largest: 18-24 (52%); next: 25-34 (33%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED STATES (41%) UNITED KINGDOM (8%) RUSSIA (5%) AUSTRALIA (5%) CANADA (4%) |
Top regions: UNITED STATES (41%), UNITED KINGDOM (8%), RUSSIA (5%) |
| Platform Engagement | Instagram: 6,228 avg likes/post · Tiktok: 42,300 avg views/post · Youtube: 29,839 avg views/post | Best reach: Tiktok 42,300 avg views; best engagement: Instagram 6,228 avg likes |
Top Brand Affinities
Arctic Fox hair Color
Air New Zealand
Bungie
Bloodborne
Borderlands
Hot Topic
New Line Cinema
Fallout
World of Warcraft
Square Enix
Resident Evil
League of Legends
| Brand | Category | Score |
|---|---|---|
| Arctic Fox hair Color | 27.29 | |
| Air New Zealand | 26.84 | |
| Bungie | 16.03 | |
| Bloodborne | 14.34 | |
| Borderlands | 12.68 | |
| Hot Topic | 10.70 | |
| New Line Cinema | 9.53 | |
| Fallout | 8.84 | |
| World of Warcraft | 8.71 | |
| Square Enix | 8.50 | |
| Resident Evil | 7.95 | |
| League of Legends | 6.83 | |
| Lime Crime | 6.63 | |
| Monster Beverage | 6.51 | |
| Final Fantasy | 6.00 | |
| Capcom | 5.62 | |
| Clarks | 5.49 | |
| Ubisoft | 5.36 | |
| The Witcher | 5.04 | |
| Ableton | 4.46 | |
| Bethesda Softworks | 4.41 | |
| Kmart | 4.38 | |
| The Sims | 4.35 | |
| Lollapalooza | 4.22 | |
| Call of Duty | 4.16 | |
| iHeartRadio Music Awards | 4.07 | |
| CBS Television Studios | 4.01 | |
| Nvidia | 3.66 | |
| Spotify Music | 3.64 | |
| Taco Bell | 3.64 | |
| Gundam | 3.62 | |
| Sunnies Studios | 3.60 | |
| Mortal Kombat | 3.53 | |
| Cartoon Network | 3.51 | |
| AMC | 3.47 | |
| Comedy Central | 3.37 | |
| MTV | 3.36 | |
| CBS | 3.29 | |
| Coachella | 3.13 | |
| NBC | 3.13 | |
| Nickelodeon | 2.65 | |
| Chrysler | 2.57 | |
| Dr. Martens | 2.54 | |
| SoundCloud | 2.51 | |
| Fenty beauty | 2.51 | |
| NHL | 2.45 | |
| Beats Electronics | 2.31 | |
| Mazda | 2.29 | |
| Showtime | 2.20 | |
| Busch | 2.09 |
Official Profiles
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LoginArtist: Vana
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:00 UTC | Set It Off, Fame on Fire, The Pretty Wild, Pretty Wild, Vana | The Fillmore Philadelphia | Philadelphia, United States | |
| 2025-12-10 03:00 UTC | Set It Off, Fame on Fire, The Pretty Wild, Pretty Wild, Vana | Nevermore Hall | Baltimore, United States | |
| 2025-12-11 02:00 UTC | Set It Off, Fame on Fire, The Pretty Wild, Pretty Wild, Vana | The Ritz | Raleigh, United States |
