Unki

Unki

Country: UA

Influence: 53.28% Fanbase: 45.90% Trending: 56.97% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-09

218,900

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-29 13:32:14 UTC

Genres

hip-hop & raphip-hop/rapeuropeanrussian plugg

Biography

JERK SHIT HAPPENS 2

Unki Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Unki indexes high with fans in the 18-24 range in RUSSIA, UNITED STATES, UKRAINE. The skew is heavily male (69%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 248,900 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward leading lifestyle names, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Unki when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Unki score 9.94%Very Strong bucket.
Followers:218,900
Engagements:21,754
Rate:9.9%
Posts:67
Views:248,900
Avg Likes:19,200
Avg Comments:415
Avg Views:248,900

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 218,900 · Engagements 21,754 · Rate 9.9%
Posts 67 · Views 248,900 · Avg Likes 19,200 · Avg Comments 415 · Avg Views 248,900
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 59%
25-34: 24%
13-17: 9%
35-44: 6%
Largest: 18-24 (59%); next: 25-34 (24%)
Gender Split Female: 31%
Male: 69%
Non-binary/Other: 0%
Skews male (69%)
Top Countries RUSSIA (49%)
UNITED STATES (23%)
UKRAINE (9%)
BELARUS (6%)
SAUDI ARABIA (4%)
Top regions: RUSSIA (49%), UNITED STATES (23%), UKRAINE (9%)
Platform Engagement Tiktok: 248,900 avg views/post Best reach: Tiktok 248,900 avg views; best engagement: Tiktok 19,200 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Unki

Date Range: 2025-12-29 → 2025-12-29
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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