Uma2rman

Uma2rman

Country: RU

Influence: 61.93% Fanbase: 50.33% Trending: 67.73% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-08

143,700

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2026-01-01 01:08:00 UTC

Genres

poppopclassic russian poprockrussian rockrockalternative rockpop rock

Biography

Uma2rman — pop artist · from RU · MAINSTREAM. Explore profile, biography and music insights on Digital Music Database.

Uma2rman Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Uma2rman builds repeat engagement among 25-34 & 18-24 audiences throughout RUSSIA, UKRAINE, UNITED STATES. With a heavily male (57%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (144,350 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with leading lifestyle names point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Uma2rman score 0.86%Low bucket.
Followers:143,700
Engagements:1,240
Rate:0.9%
Posts:160
Views:145,917
Avg Likes:1,135
Avg Comments:25
Avg Views:145,917

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 143,700 · Engagements 1,240 · Rate 0.9%
Posts 160 · Views 145,917 · Avg Likes 1,135 · Avg Comments 25 · Avg Views 145,917
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 33%
18-24: 28%
35-44: 23%
45-64: 12%
Largest: 25-34 (33%); next: 18-24 (28%)
Gender Split Female: 43%
Male: 57%
Non-binary/Other: 0%
Skews male (57%)
Top Countries RUSSIA (54%)
UKRAINE (15%)
UNITED STATES (6%)
UZBEKISTAN (4%)
BELARUS (4%)
Top regions: RUSSIA (54%), UKRAINE (15%), UNITED STATES (6%)
Platform Engagement Tiktok: 144,350 avg views/post · Youtube: 1,567 avg views/post Best reach: Tiktok 144,350 avg views; best engagement: Tiktok 1,105 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Uma2rman

Date Range: 2026-01-01 → 2026-01-01
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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