Samara Joy

Samara Joy

Country: US | Gender: female

Influence: 56.73% Fanbase: 37.48% Trending: 66.35% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 14.75% • Very Strong

As of 2025-09-08

1,457,610

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-08 04:21:16 UTC

Genres

jazz & standardsjazzsmooth jazz

Biography

Samara Joy, a Bronx native with a musical family background, transitioned from R&B and gospel roots to jazz during her college years at SUNY Purchase. After winning the 2019 Sarah Vaughan International Jazz Vocal Competition, she released her self-titled debut in 2021 and followed up with the breakout album Linger Awhile in 2022 on Verve. Her latest release, Portrait, produced by Brian Lynch, showcases her growth as a lyricist and features unique arrangements blending her words with music by jazz icons Mingus and Sun Ra.

Portraying the next phase in her artistic evolution, Portrait highlights Samara Joy's talent in streamlined recording sessions at Van Gelder Studio, capturing the essence of jazz tradition while exploring new, innovative directions. Collaborating with Lynch, the album embodies Joy's bold and distinctive voice within the jazz landscape, solidifying her position as a rising star in the genre.

Samara Joy Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Samara Joy connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, MEXICO. With a female-leaning (50%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 23,700 avg views per post; Instagram adds dependable engagement depth. Overlap with MOOG, Amazon Music, Shea Moisture highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Samara Joy moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Samara Joy score 0.83%Low bucket.
Brand: MOOGBrand: Amazon MusicBrand: Shea Moisture
Followers:1,457,610
Engagements:12,102
Rate:0.8%
Posts:1,032
Views:26,760
Avg Likes:11,391
Avg Comments:258
Avg Views:26,760

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,457,610 · Engagements 12,102 · Rate 0.8%
Posts 1,032 · Views 26,760 · Avg Likes 11,391 · Avg Comments 258 · Avg Views 26,760
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 34%
18-24: 24%
35-44: 21%
45-64: 18%
Largest: 25-34 (34%); next: 18-24 (24%)
Gender Split Female: 50%
Male: 50%
Non-binary/Other: 0%
Skews female (50%)
Top Countries UNITED STATES (42%)
BRAZIL (25%)
MEXICO (4%)
JAPAN (3%)
ITALY (3%)
Top regions: UNITED STATES (42%), BRAZIL (25%), MEXICO (4%)
Platform Engagement Instagram: 6,631 avg likes/post · Tiktok: 23,700 avg views/post · Youtube: 3,060 avg views/post Best reach: Tiktok 23,700 avg views; best engagement: Instagram 6,631 avg likes

Top Brand Affinities

MOOG
Score: 14.75
Amazon Music
Score: 14.17
Shea Moisture
Score: 13.66
NBC
Score: 9.81
Ableton
Score: 7.54
Macy's
Score: 7.35
Coach
Score: 6.60
Spotify Music
Score: 5.40
CNN
Score: 5.36
iHeartRadio Music Awards
Score: 5.27
Target
Score: 5.25
Verizon
Score: 5.22
Brand Category Score
MOOG 14.75
Amazon Music 14.17
Shea Moisture 13.66
NBC 9.81
Ableton 7.54
Macy's 7.35
Coach 6.60
Spotify Music 5.40
CNN 5.36
iHeartRadio Music Awards 5.27
Target 5.25
Verizon 5.22
Paramount Pictures 5.18
NORDSTROM 4.79
Kroger 4.63
Steve Madden 4.46
Anthropologie 4.38
OLD NAVY 4.19
Fenty beauty 4.15
FashionNova 4.02
Bethesda Softworks 3.93
ASOS 3.76
Pixar 3.76
Lollapalooza 3.73
FedEx 3.70
Philips 3.52
Hennessy 3.38
Summit Entertainment 3.27
Beats Electronics 3.24
SoundCloud 3.14
Urban Outfitters 3.12
shein 3.09
ESPN 3.07
Uber 2.86
TOM FORD 2.85
NFL 2.80
MTV 2.74
NARS Cosmetics 2.68
SheInside 2.67
Marc Jacobs 2.52
The Olympic Games 2.51
Tiffany & Co 2.49
Dr. Martens 2.47
Amazon 2.44
Los Angeles Lakers 2.42
CBS 2.40
Showtime 2.36
GAP 2.36
Paypal 2.30
Nickelodeon 2.29

Official Profiles

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Artist: Samara Joy

Date Range: 2025-12-08 → 2025-12-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-11 03:30 UTC Samara Joy Boston Symphony Hall Boston, United States
2026-01-21 03:00 UTC Christian McBride's World At Sea 2026 Celebrity Summit Fort Lauderdale, United States
2026-02-12 08:00 UTC Samara Joy Arsht Center Miami, United States
2026-02-13 04:00 UTC Samara Joy James L. Knight Center Miami, United States
2026-02-14 08:00 UTC Samara Joy Ferguson Hall, Straz Center for the Performing Arts Tampa, United States
2026-02-15 03:30 UTC Samara Joy David A. Straz, Jr. Center for the Performing Arts Tampa, United States
2026-02-18 04:00 UTC Samara Joy Maxwell C. King Center for the Performing Arts Melbourne, United States
2026-02-20 03:30 UTC Samara Joy Artis—Naples Naples, United States
2026-02-20 03:30 UTC Samara Joy Artis-Naples Naples, United States
2026-03-26 03:00 UTC Samara Joy, Atlanta Symphony Orchestra Atlanta Symphony Hall Atlanta, United States
2026-03-27 03:00 UTC Samara Joy, Atlanta Symphony Orchestra Atlanta Symphony Hall Atlanta, United States
2026-03-30 02:00 UTC Samara Joy Peace Concert Hall Greenville, United States
2026-03-30 02:00 UTC Samara Joy Peace Center Greenville, United States
2026-04-02 02:30 UTC Samara Joy Margot & Bill Winspear Opera House Dallas, United States
2026-04-02 03:00 UTC Samara Joy Winspear Opera House Dallas, United States
2026-04-03 02:30 UTC Samara Joy Austin City Limits Live at the Moody Theater Austin, United States
2026-04-05 02:30 UTC Samara Joy Tobin Center for the Performing Arts San Antonio, United States
2026-04-10 02:30 UTC Samara Joy Highlands Church Scottsdale, United States
2026-04-11 07:00 UTC Samara Joy Smith Center for the Performing Arts Las Vegas, United States
2026-04-12 02:30 UTC Samara Joy The Smith Center Las Vegas, United States
2026-04-16 02:00 UTC Samara Joy Blue Note Los Angeles Los Angeles, United States
2026-04-16 04:30 UTC Samara Joy Blue Note Los Angeles Los Angeles, United States
2026-04-17 00:00 UTC Samara Joy Blue Note Los Angeles Los Angeles, United States
2026-04-17 04:30 UTC Samara Joy Blue Note Los Angeles Los Angeles, United States

Trending Artist