Sajanka

Sajanka — electronic artist from IL.

Avishai Grinbaum, also known as SAJANKA, launched his professional music career in 2014, focusing on his passion for Psytrance music. Drawing inspiration from…

Influence: 53.03% Fanbase: 35.62% Trending: 61.73% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-09

472,000

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-27 02:15:25 UTC

Genres

electronicpsychedelic trance

Biography

Avishai Grinbaum, also known as SAJANKA, launched his professional music career in 2014, focusing on his passion for Psytrance music. Drawing inspiration from various musical cultures, he crafts a unique, melodic ethnic trance style that captivates listeners and keeps them on the dance floor. His tracks, including "Mystical Electric," "Jumpa Lumpa," and "Sun Is Coming," have become massive hits worldwide, showcasing his talent and creativity.

SAJANKA's music, characterized by massive grooves, enchanting vocals, and harmonical narratives, is a soul-stirring experience that resonates with audiences globally. Having honed his skills after completing studies in sound production, Avishai continues to create new music that touches the soul. Join him on this musical journey, immerse yourself in his sonic world, and share in the joy of his artistry.

Top Brand Affinities

Report Date: 2025-09-09

Sajanka is a clear fit for 18-24 & 25-34 audiences with strength across INDIA, BRAZIL, MEXICO. The audience is heavily male (82%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (255,740 avg views per post); Youtube builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sajanka score 1.30% — Moderate bucket.

Followers:472,000

Engagements:6,157

Rate:1.3%

Posts:64

Avg Likes:5,804

Avg Comments:344

Avg Views:255,740

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 472,000 · Engagements 6,157 · Rate 1.3% Posts 64 · Views 255,740 · Avg Likes 5,804 · Avg Comments 344 · Avg Views 255,740	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 34% 13-17: 5% 35-44: 3%	Largest: 18-24 (57%); next: 25-34 (34%)
Gender Split	Female: 18% Male: 82% Non-binary/Other: 0%	Skews male (82%)
Top Countries	INDIA (48%) BRAZIL (24%) MEXICO (2%) GERMANY (2%) PORTUGAL (2%)	Top regions: INDIA (48%), BRAZIL (24%), MEXICO (2%)
Platform Engagement	Youtube: 255,740 avg views/post	Best reach: Youtube 255,740 avg views; best engagement: Youtube 5,804 avg likes