Sainte

Sainte — hip-hop & rap artist from GB.

YS is a local MVP in the music scene.

Influence: 51.33% Fanbase: 29.43% Trending: 62.28% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Adidas Y-3 • 30.84% • Very Strong

As of 2025-09-09

346,300

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:05:35 UTC

Genres

hip-hop & raphip-hop/rapuk melodic rap

Biography

YS is a local MVP in the music scene.

Top Brand Affinities

Report Date: 2025-09-09

Sainte indexes high with fans in the 18-24 range in UNITED KINGDOM, UNITED STATES, FRANCE. The skew is heavily male (85%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 96,230 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Adidas Y-3, Mixcloud, New Era, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Sainte when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sainte score 3.18% — Very Strong bucket.

Brand: Adidas Y-3Brand: MixcloudBrand: New Era

Followers:346,300

Engagements:11,027

Rate:3.2%

Posts:286

Avg Likes:10,832

Avg Comments:206

Avg Views:105,998

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 346,300 · Engagements 11,027 · Rate 3.2% Posts 286 · Views 105,998 · Avg Likes 10,832 · Avg Comments 206 · Avg Views 105,998	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 29% 13-17: 8% 35-44: 5%	Largest: 18-24 (57%); next: 25-34 (29%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	UNITED KINGDOM (18%) UNITED STATES (12%) FRANCE (9%) GERMANY (5%) BRAZIL (4%)	Top regions: UNITED KINGDOM (18%), UNITED STATES (12%), FRANCE (9%)
Platform Engagement	Instagram: 5,774 avg likes/post · Tiktok: 9,768 avg views/post · Youtube: 96,230 avg views/post	Best reach: Youtube 96,230 avg views; best engagement: Instagram 5,774 avg likes

Top Brand Affinities

Adidas Y-3

Score: 30.84

Mixcloud

Score: 28.36

New Era

Score: 21.69

Stone Island

Score: 21.22

Marni

Score: 19.69

JACQUEMUS

Score: 19.16

Outfitgrid

Score: 17.05

Arc'teryx

Score: 16.26

Champion

Score: 15.96

True Religion

Score: 14.74

Palm Angels

Score: 14.03

SoundCloud

Score: 13.80

Brand	Category	Score
Adidas Y-3		30.84
Mixcloud		28.36
New Era		21.69
Stone Island		21.22
Marni		19.69
JACQUEMUS		19.16
Outfitgrid		17.05
Arc'teryx		16.26
Champion		15.96
True Religion		14.74
Palm Angels		14.03
SoundCloud		13.80
GENTLE MONSTER		13.48
Selfridges		13.45
Zalando		13.34
Stüssy		13.15
Moncler		11.99
Sneaker News		11.98
Nasty Gal		11.17
Jean Paul Gaultier		10.84
Ableton		10.14
Amazon Music		10.10
Accor Hotels		9.95
Carhartt		9.76
Alexander Wang		9.76
MISSGUIDED		9.55
Acne Studios		9.36
Lanvin		9.34
Vivienne Westwood		9.26
Maison Margiela		8.83
ASOS		8.65
Loewe		8.59
Kappa		8.25
Foot Locker		8.10
Pioneer		7.84
Nice Kicks		7.81
Beats Electronics		7.80
boohoo		7.59
Supreme		7.45
Coach		7.21
Atmos		6.67
Kodak		6.49
Spotify Music		6.10
Pull&Bear		6.08
Sole Collector		6.08
The North Face		5.74
Tesco		5.71
Urban Outfitters		5.21
Dsquared		5.12
Dr. Martens		5.10