Sad Alex
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
224,282
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:53:07 UTC
Genres
Biography
Sad Alex resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, INDIA, BRAZIL. The demographic is male-leaning (53%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Instagram, averaging 846 avg likes per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Warner Music, Ableton, MOOG maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 224,282 · Engagements 846 · Rate 0.4% Posts 1,458 · Views 0 · Avg Likes 846 · Avg Comments 26 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 38% 35-44: 11% 13-17: 5% |
Largest: 25-34 (43%); next: 18-24 (38%) |
| Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
| Top Countries |
UNITED STATES (37%) INDIA (13%) BRAZIL (6%) MEXICO (5%) UNITED KINGDOM (2%) |
Top regions: UNITED STATES (37%), INDIA (13%), BRAZIL (6%) |
| Platform Engagement | Instagram: 846 avg likes/post | best engagement: Instagram 846 avg likes |
Top Brand Affinities
Warner Music
Ableton
MOOG
Amazon Music
Pro Tools
Sennheiser
Blackmagic Design
iHeartRadio Music Awards
Pioneer
Spotify Music
Pacific Northwest Wonderland
SoundCloud
| Brand | Category | Score |
|---|---|---|
| Warner Music | 27.38 | |
| Ableton | 22.62 | |
| MOOG | 22.09 | |
| Amazon Music | 20.77 | |
| Pro Tools | 17.40 | |
| Sennheiser | 12.12 | |
| Blackmagic Design | 10.23 | |
| iHeartRadio Music Awards | 8.19 | |
| Pioneer | 7.61 | |
| Spotify Music | 7.41 | |
| Pacific Northwest Wonderland | 7.25 | |
| SoundCloud | 7.05 | |
| Kickstarter | 7.03 | |
| Coachella | 6.87 | |
| Fallout | 6.01 | |
| MTV | 5.93 | |
| NBC | 5.83 | |
| Beats Electronics | 5.48 | |
| Free People | 4.72 | |
| Taco Bell | 4.64 | |
| Lollapalooza | 4.53 | |
| Paramount Pictures | 4.39 | |
| Columbia Pictures | 4.39 | |
| Final Fantasy | 4.08 | |
| Tomorrowland | 4.03 | |
| Gillette | 3.90 | |
| Mortal Kombat | 3.70 | |
| ESPN | 3.26 | |
| Cartoon Network | 3.22 | |
| Urban Outfitters | 3.15 | |
| Summit Entertainment | 3.10 | |
| Costco | 3.07 | |
| Comedy Central | 3.00 | |
| Gundam | 2.93 | |
| Tinder | 2.86 | |
| AMC | 2.75 | |
| NHL | 2.57 | |
| Transformers | 2.50 | |
| NFL | 2.43 | |
| ASOS | 2.39 | |
| Target | 2.34 | |
| Nickelodeon | 2.32 | |
| Lush | 2.30 | |
| Dr. Martens | 2.29 | |
| Red Bull | 2.28 | |
| Vogue | 2.24 | |
| Cadillac | 2.24 | |
| Budweiser | 2.21 | |
| musical.ly | 2.21 | |
| Busch | 2.20 |
Official Profiles
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LoginArtist: Sad Alex
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
