Raffa FL

Raffa FL — electronic artist from IT.

With a passion for music from a young age, Raffa FL began DJ’ing at 14 and achieved a breakthrough in 2016 with his track "How We Do" under Criminal Hype. The…

Influence: 55.30% Fanbase: 29.85% Trending: 68.03% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Allen & Heath • 259.84% • Very Strong

As of 2025-09-09

103,283

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:38:12 UTC

Genres

electronichousedeep disco houseitalian tech housetech houseelectronic

Biography

With a passion for music from a young age, Raffa FL began DJ’ing at 14 and achieved a breakthrough in 2016 with his track "How We Do" under Criminal Hype. The success led him to perform on prestigious stages alongside renowned artists and gain support from industry heavyweights like Marco Carola and Loco Dice. Beyond his music releases, Raffa has toured extensively in South America and Europe, while also founding his own label, Howedo Music, with successful singles like "Suerte" gaining recognition on BBC Radio 1.

In 2021, Raffa collaborated with Another Rhythm on the track "Ritmo," which went viral on TikTok and received a Gold certification in Italy. For inquiries, contact Raffa FL's management at [email protected].

Top Brand Affinities

Report Date: 2025-09-09

Raffa FL builds repeat engagement among 25-34 & 18-24 audiences throughout ARGENTINA, ITALY, UNITED KINGDOM. With a heavily male (83%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (594 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Allen & Heath, Mixcloud, Pioneer point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Raffa FL score 0.19% — Low bucket.

Brand: Allen & HeathBrand: MixcloudBrand: Pioneer

Followers:103,283

Engagements:195

Rate:0.2%

Posts:231

Avg Likes:194

Avg Comments:20

Avg Views:594

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 103,283 · Engagements 195 · Rate 0.2% Posts 231 · Views 594 · Avg Likes 194 · Avg Comments 20 · Avg Views 594	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 18-24: 41% 35-44: 13% 13-17: 4%	Largest: 25-34 (41%); next: 18-24 (41%)
Gender Split	Female: 17% Male: 83% Non-binary/Other: 0%	Skews male (83%)
Top Countries	ARGENTINA (20%) ITALY (17%) UNITED KINGDOM (12%) SPAIN (8%) UNITED STATES (5%)	Top regions: ARGENTINA (20%), ITALY (17%), UNITED KINGDOM (12%)
Platform Engagement	Instagram: 184 avg likes/post · Youtube: 594 avg views/post	Best reach: Youtube 594 avg views; best engagement: Instagram 184 avg likes

Top Brand Affinities

Allen & Heath

Score: 259.84

Mixcloud

Score: 119.09

Pioneer

Score: 114.25

Ableton

Score: 77.79

MOOG

Score: 40.39

Sennheiser

Score: 32.38

Trancefamily

Score: 26.60

SoundCloud

Score: 24.96

Warner Music

Score: 23.54

Akai

Score: 23.46

Tomorrowland

Score: 19.70

Amazon Music

Score: 12.16

Brand	Category	Score
Allen & Heath		259.84
Mixcloud		119.09
Pioneer		114.25
Ableton		77.79
MOOG		40.39
Sennheiser		32.38
Trancefamily		26.60
SoundCloud		24.96
Warner Music		23.54
Akai		23.46
Tomorrowland		19.70
Amazon Music		12.16
Pro Tools		10.75
Vauxhall		9.12
Beats Electronics		9.02
Kappa		8.76
Grey Goose		7.83
Absolut		7.43
Spotify Music		6.52
Dsquared		6.41
Stüssy		5.20
Campari		5.00
Smirnoff		4.72
Lollapalooza		3.38
musical.ly		3.06
Red Bull		2.97
Coachella		2.90
Heineken		2.88
Alfa Romeo		2.85
Carhartt		2.85
Ducati		2.80
Montblanc		2.71
Martini		2.55
Budweiser		2.28
Aperol		2.26
Dolce & Gabbana		1.92
Ray-Ban		1.90
Bershka		1.89
KTM		1.85
The North Face		1.84
Maserati		1.76
GoPro		1.69
Versace		1.67
Guinness		1.66
New Balance		1.66
Rolex		1.61
Jack Daniels		1.61
Guess		1.58
Fiat		1.52
McLaren		1.42