Pearly Drops

Pearly Drops

Country: FI

Influence: 52.58% Fanbase: 26.92% Trending: 65.42% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 23.22% • Very Strong

As of 2025-09-08

15,506

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:48:25 UTC

Genres

electronicelectronic

Biography

Pearly Drops, a Finnish duo formed by Sandra Tervonen and Juuso Malin, captivate audiences with their dreamy Indie Pop and electronic music fusion. Their debut album, "Call For Help," released in 2020, showcases their unique blend of ethereal vocals, vintage soundscapes, and emotive lyrics. With a background in music production, the duo's innovative approach and immersive musical narratives have garnered acclaim in the music scene.

Sandra and Juuso's collaboration as Pearly Drops highlights their shared passion for crafting bold, slightly macabre melodies that blur the lines between nostalgia and modernity. Through their distinct style and refined production, the duo continues to push boundaries in their undefined genre, establishing themselves as a captivating force in contemporary music.

Pearly Drops Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Pearly Drops reaches 18-24 & 25-34 audiences concentrated in key English-speaking markets. The demographic tilt is male-leaning (52%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 105,120 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to MOOG, Ableton, Acne Studios suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Pearly Drops score 16.67%Very Strong bucket.
Brand: MOOGBrand: AbletonBrand: Acne Studios
Followers:15,506
Engagements:2,585
Rate:16.7%
Posts:68
Views:105,120
Avg Likes:2,585
Avg Comments:31
Avg Views:105,120

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 15,506 · Engagements 2,585 · Rate 16.7%
Posts 68 · Views 105,120 · Avg Likes 2,585 · Avg Comments 31 · Avg Views 105,120
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 52%
25-34: 30%
13-17: 8%
35-44: 7%
Largest: 18-24 (52%); next: 25-34 (30%)
Gender Split Female: 48%
Male: 52%
Non-binary/Other: 0%
Skews male (52%)
Top Countries No country breakdown.
Platform Engagement Instagram: 899 avg likes/post · Youtube: 105,120 avg views/post Best reach: Youtube 105,120 avg views; best engagement: Youtube 1,686 avg likes

Top Brand Affinities

MOOG
Score: 23.22
Ableton
Score: 14.36
Acne Studios
Score: 14.11
Jean Paul Gaultier
Score: 13.76
Glossier
Score: 12.43
Maison Margiela
Score: 11.21
Depop
Score: 10.18
Vivienne Westwood
Score: 9.06
Lollapalooza
Score: 7.86
Coachella
Score: 7.10
Lime Crime
Score: 6.76
SoundCloud
Score: 6.61
Brand Category Score
MOOG 23.22
Ableton 14.36
Acne Studios 14.11
Jean Paul Gaultier 13.76
Glossier 12.43
Maison Margiela 11.21
Depop 10.18
Vivienne Westwood 9.06
Lollapalooza 7.86
Coachella 7.10
Lime Crime 6.76
SoundCloud 6.61
Dr. Martens 6.34
Kodak 6.06
Urban Outfitters 5.48
Spotify Music 5.27
Polaroid 5.18
Alexander McQueen 4.81
Miu Miu 4.70
Sega 4.48
Final Fantasy 3.71
Prismacolor 2.94
Balenciaga 2.91
Fujifilm 2.86
Carhartt 2.71
Nintendo 2.63
Vogue 2.58
Urban Decay Cosmetics 2.56
Topshop 2.55
Fenty beauty 2.48
Versace 2.42
League of Legends 2.40
Tinder 2.35
ASOS 2.29
NYX Cosmetics 2.24
Prada 2.17
Bershka 2.05
Sunnies Studios 2.02
Chrysler 2.01
Sprite 2.00
Beats Electronics 1.99
Adobe 1.96
Pepsi 1.94
Paramount Pictures 1.84
Target 1.77
Warner Bros 1.76
Vans 1.75
Airbnb 1.69
Yves Saint Laurent 1.68
Showtime 1.68

Official Profiles

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Artist: Pearly Drops

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-03-06 03:00 UTC Pearly Drops XOYO London, United Kingdom
2026-03-21 02:00 UTC Pearly Drops The Echo Los Angeles, United States
2026-03-22 03:00 UTC Pearly Drops Café du Nord San Francisco, United States
2026-03-24 02:00 UTC Pearly Drops Barboza Seattle, United States
2026-03-25 03:00 UTC Pearly Drops Fox Cabaret Vancouver, Canada
2026-03-26 03:00 UTC Pearly Drops Polaris Hall Portland, United States
2026-03-29 03:00 UTC Pearly Drops Lost Lake Lounge Denver, United States
2026-03-30 03:00 UTC Pearly Drops Schubas Tavern Chicago, United States
2026-04-01 02:00 UTC Pearly Drops Underground, The Drake Hotel Toronto, Canada
2026-04-01 02:00 UTC Pearly Drops Drake Underground Toronto, Canada
2026-04-02 03:00 UTC Pearly Drops Bar Le Ritz PDB Montréal, Canada
2026-04-03 02:00 UTC Pearly Drops Market Hotel New York, United States
2026-04-03 02:00 UTC Pearly Drops Elsewhere New York, United States
2026-04-05 02:30 UTC Pearly Drops DC9 Nightclub Washington, United States
2026-04-05 02:30 UTC Pearly Drops DC 9 Washington, United States

Trending Artist