Paris Jackson

Paris Jackson — alternative artist from US.

Paris Jackson, daughter of Michael Jackson, broke away from her family's pop and R&B legacy to explore folk- and rock-inspired music. In the late 2010s, she…

Influence: 51.07% Fanbase: 25.87% Trending: 63.67% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Jean Paul Gaultier • 11.55% • Very Strong

As of 2025-09-09

5,596,127

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-08 04:26:16 UTC

Genres

alternativealternative

Biography

Paris Jackson, daughter of Michael Jackson, broke away from her family's pop and R&B legacy to explore folk- and rock-inspired music. In the late 2010s, she formed the duo the Soundflowers and made her solo debut with the song "Let Down" from her first album, Wilted. Born in 1998, Paris grew up in the spotlight at Neverland Ranch, later venturing into modeling, acting, and music, with a candid Rolling Stone interview shedding light on her struggles with mental health and addiction.

Balancing school with her growing career, Paris Jackson made waves in the entertainment industry by appearing in music videos, starring in films like Gringo, and forming the folk duo the Soundflowers with Gabriel Glenn. Their self-titled EP was released in June 2020, showcasing Paris's vocal and ukulele skills. The split with Glenn inspired her solo career, leading to the release of her debut album, Wilted, featuring the single "Let Down," co-written with Manchester Orchestra's Andy Hull.

Top Brand Affinities

Report Date: 2025-09-09

Paris Jackson is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, BRAZIL, UNITED KINGDOM. The audience is heavily female (63%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (155,823 avg views per post); Instagram builds the community layer. Affinity data highlights Jean Paul Gaultier, Loewe, Alexander McQueen, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Paris Jackson score 2.17% — Strong bucket.

Brand: Jean Paul GaultierBrand: LoeweBrand: Alexander McQueen

Followers:5,596,127

Engagements:121,550

Rate:2.2%

Posts:559

Avg Likes:121,006

Avg Comments:1,708

Avg Views:155,823

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,596,127 · Engagements 121,550 · Rate 2.2% Posts 559 · Views 155,823 · Avg Likes 121,006 · Avg Comments 1,708 · Avg Views 155,823	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 40% 25-34: 34% 35-44: 14% 45-64: 6%	Largest: 18-24 (40%); next: 25-34 (34%)
Gender Split	Female: 63% Male: 37% Non-binary/Other: 0%	Skews female (63%)
Top Countries	UNITED STATES (29%) BRAZIL (9%) UNITED KINGDOM (5%) CANADA (4%) MEXICO (4%)	Top regions: UNITED STATES (29%), BRAZIL (9%), UNITED KINGDOM (5%)
Platform Engagement	Instagram: 115,590 avg likes/post · Youtube: 155,823 avg views/post	Best reach: Youtube 155,823 avg views; best engagement: Instagram 115,590 avg likes

Top Brand Affinities

Jean Paul Gaultier

Score: 11.55

Loewe

Score: 5.66

Alexander McQueen

Score: 5.62

Vivienne Westwood

Score: 5.24

Miu Miu

Score: 4.36

BALMAIN

Score: 3.70

Dolce & Gabbana

Score: 3.54

Dr. Martens

Score: 3.43

TOM FORD

Score: 3.35

Hermès

Score: 3.25

Moschino

Score: 3.10

Christian Louboutin

Score: 2.95

Brand	Category	Score
Jean Paul Gaultier		11.55
Loewe		5.66
Alexander McQueen		5.62
Vivienne Westwood		5.24
Miu Miu		4.36
BALMAIN		3.70
Dolce & Gabbana		3.54
Dr. Martens		3.43
TOM FORD		3.35
Hermès		3.25
Moschino		3.10
Christian Louboutin		2.95
Kylie Cosmetics		2.92
Cafecito		2.92
Fendi		2.90
Columbia Pictures		2.84
Showtime		2.83
Marc Jacobs		2.75
Cartier		2.73
Snoopy And The Peanuts Gang		2.64
Sephora		2.64
Lush		2.60
Carhartt		2.57
Benefit Cosmetics		2.56
Aperol		2.55
Coachella		2.40
The North Face		2.39
NBC		2.38
KENZO		2.37
ASOS		2.37
Kodak		2.36
GAP		2.36
Armani		2.31
Bershka		2.30
Matrix		2.23
Lollapalooza		2.22
NYX Cosmetics		2.22
Sunnies Studios		2.18
MTV		2.18
Fujifilm		2.15
AMC		2.09
Jack Daniels		2.05
Fenty beauty		2.03
UNIQLO		2.01
Michael Kors		1.99
Busch		1.99
Anastasia Beverly Hills		1.97
Tarte Cosmetics		1.97
HBO		1.92
Paramount Pictures		1.90