Paolo Fresu
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
69,414
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:02:23 UTC
Genres
Biography
Paolo Fresu builds repeat engagement among 45-64 & 25-34 audiences throughout ITALY, UNITED STATES, SPAIN. With a heavily male (67%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (911 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Damiani, Warner Music, Asolo point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 69,414 · Engagements 495 · Rate 0.7% Posts 448 · Views 911 · Avg Likes 493 · Avg Comments 8 · Avg Views 911 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 37% 25-34: 26% 35-44: 25% 18-24: 11% |
Largest: 45-64 (37%); next: 25-34 (26%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
ITALY (67%) UNITED STATES (3%) SPAIN (2%) BRAZIL (2%) UNITED KINGDOM (2%) |
Top regions: ITALY (67%), UNITED STATES (3%), SPAIN (2%) |
| Platform Engagement | Instagram: 430 avg likes/post · Youtube: 911 avg views/post | Best reach: Youtube 911 avg views; best engagement: Instagram 430 avg likes |
Top Brand Affinities
Damiani
Warner Music
Asolo
Alessi
Akg
Brunello
MOOG
Ampeg
Miele
Alitalia
Arezzo
Superga
| Brand | Category | Score |
|---|---|---|
| Damiani | 53.33 | |
| Warner Music | 37.07 | |
| Asolo | 36.06 | |
| Alessi | 29.27 | |
| Akg | 28.71 | |
| Brunello | 25.55 | |
| MOOG | 24.61 | |
| Ampeg | 21.91 | |
| Miele | 20.51 | |
| Alitalia | 19.72 | |
| Arezzo | 18.00 | |
| Superga | 16.19 | |
| Sennheiser | 13.79 | |
| Akai | 13.05 | |
| Campari | 10.75 | |
| Amazon Music | 9.49 | |
| Pro Tools | 9.12 | |
| Ableton | 8.93 | |
| Patek Philippe | 7.69 | |
| Tate Modern | 6.96 | |
| Leica | 6.26 | |
| Ryanair | 6.01 | |
| Alfa Romeo | 5.97 | |
| Ferrero | 5.73 | |
| Emporio Armani | 5.04 | |
| Fiat | 4.85 | |
| Spotify Music | 4.34 | |
| Pantone Inc | 4.12 | |
| musical.ly | 4.07 | |
| NBC | 3.72 | |
| Martini | 3.28 | |
| Olympus | 3.17 | |
| Yamaha | 2.79 | |
| Stradivarius | 2.66 | |
| Beats Electronics | 2.65 | |
| Polaroid | 2.61 | |
| Kodak | 2.54 | |
| Fujifilm | 2.51 | |
| Volkswagen | 2.44 | |
| Aperol | 2.41 | |
| Fendi | 2.39 | |
| Ducati | 2.38 | |
| Pizza Lover | 2.36 | |
| Montblanc | 2.27 | |
| Dolce & Gabbana | 2.19 | |
| Lego | 2.18 | |
| National Geographic | 2.15 | |
| Prada | 2.08 | |
| Snoopy And The Peanuts Gang | 2.02 | |
| Bellagio | 1.95 |
Official Profiles
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LoginArtist: Paolo Fresu
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Top 10 Songs Played Today
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Total Streams (2025-09-19)
Total: 517,875
| PLATFORM | TOTAL | % | |
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408,360 | 78.85% |
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109,515 | 21.15% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 05:00 UTC | Paolo Fresu | Courmayeur Cinema | Rome, Italy | — |
| 2025-12-14 05:00 UTC | Paolo Fresu | Teatro Civico | La Spezia, Italy | |
| 2026-01-14 05:15 UTC | Paolo Fresu | Teatro Lyrick | Assisi, Italy | |
| 2026-02-28 05:00 UTC | Paolo Fresu | Sala Petrassi | Rome, Italy | |
| 2026-02-28 05:00 UTC | Paolo Fresu | Sala Sinopoli | Rome, Italy | |
| 2026-03-01 05:00 UTC | Paolo Fresu | Sala Petrassi | Rome, Italy | |
| 2026-03-01 05:00 UTC | Paolo Fresu | Sala Sinopoli | Rome, Italy | |
| 2026-03-02 05:00 UTC | Paolo Fresu | Sala Sinopoli | Rome, Italy | |
| 2026-03-02 05:00 UTC | Paolo Fresu | Sala Petrassi | Rome, Italy | |
| 2026-03-11 03:30 UTC | Paolo Fresu | Teatro Colosseo | Villar Pellice, Italy | |
| 2026-03-12 03:30 UTC | Paolo Fresu | Teatro Colosseo | Villar Pellice, Italy |















