NEEDTOBREATHE
Influence: 67.91%
Fanbase: 57.07%
Trending: 73.33%
Career Level: Mainstream
Top Brand Affinity
Highest overlapping lifestyle brand
Chick-fil-A
• 18.88%
• Very Strong
As of 2025-09-09
990,193
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:33:29 UTC
Genres
popneo mellowindiecousticachristian indierockpop rockrockchristian alternative rockalternative rockspiritualsccmchristian musicworshipfolk & traditionalfolk-pop
Biography
GRAMMY-nominated, multi-platinum band NEEDTOBREATHE, with a 20-year history of chart-topping hits and global tours, returns with their 9th studio album, "CAVES," set for release on September 15. Despite their iconic status in the music industry, the band still felt the need to prove themselves, driven by a unique fusion of modern rock, soul, and pop that has garnered them a dedicated fanbase. Over the years, NEEDTOBREATHE has secured five #1 albums on various Billboard charts, accumulated 2 billion career streams, and collaborated with big-name artists like Taylor Swift and OneRepublic. With "CAVES," the band aims to step out of the shadows of modern rock and into the spotlight, offering a collection of soulful melodies and epic energy that expands their sonic universe.
Formed in South Carolina in 2001, NEEDTOBREATHE has honed their craft to create songs that resonate deeply with fans, capturing the essence of the human experience through masterful musicianship and heartfelt lyrics. Their latest album represents a new chapter for the band, showcasing their growth and evolution while staying true to their roots. With a sound that transcends genres and a live show that captivates audiences worldwide, NEEDTOBREATHE continues to push boundaries and challenge expectations in the music industry.
Formed in South Carolina in 2001, NEEDTOBREATHE has honed their craft to create songs that resonate deeply with fans, capturing the essence of the human experience through masterful musicianship and heartfelt lyrics. Their latest album represents a new chapter for the band, showcasing their growth and evolution while staying true to their roots. With a sound that transcends genres and a live show that captivates audiences worldwide, NEEDTOBREATHE continues to push boundaries and challenge expectations in the music industry.
Login to View Full Artist Stats
Next refresh: —
Top Brand Affinities
Report Date: 2025-09-09
NEEDTOBREATHE has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, BRAZIL, CANADA. A female-leaning (53%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 12,500 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Chick-fil-A, Verizon, Houston Livestock Show and Rodeo signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
ER = (likes + comments + shares) ÷ audience per post
≥ 3.0% = Very Strong
2.0–2.99% = Strong
1.0–1.99% = Moderate
< 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist NEEDTOBREATHE score
0.61% — Low bucket.
Brand: Chick-fil-ABrand: VerizonBrand: Houston Livestock Show and Rodeo
Followers:990,193
Engagements:5,993
Rate:0.6%
Posts:2,182
Views:22,201
Avg Likes:5,919
Avg Comments:112
Avg Views:22,201
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 990,193 · Engagements 5,993 · Rate 0.6% Posts 2,182 · Views 22,201 · Avg Likes 5,919 · Avg Comments 112 · Avg Views 22,201 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 41% 25-34: 32% 35-44: 14% 45-64: 8% |
Largest: 18-24 (41%); next: 25-34 (32%) |
| Gender Split |
Female: 53% Male: 47% Non-binary/Other: 0% |
Skews female (53%) |
| Top Countries |
UNITED STATES (57%) BRAZIL (14%) CANADA (4%) NIGERIA (2%) UNITED KINGDOM (2%) |
Top regions: UNITED STATES (57%), BRAZIL (14%), CANADA (4%) |
| Platform Engagement | Instagram: 4,331 avg likes/post · Tiktok: 12,500 avg views/post · Youtube: 9,701 avg views/post | Best reach: Tiktok 12,500 avg views; best engagement: Instagram 4,331 avg likes |
Top Brand Affinities
Chick-fil-A
Score: 18.88
Verizon
Score: 11.11
Houston Livestock Show and Rodeo
Score: 9.57
Madewell
Score: 8.98
Publix
Score: 8.10
Kroger
Score: 8.04
TOMS
Score: 7.52
Free People
Score: 7.41
Anthropologie
Score: 7.20
T.J. Maxx
Score: 7.17
Target
Score: 6.08
HomeGoods
Score: 5.90
| Brand | Category | Score |
|---|---|---|
| Chick-fil-A | 18.88 | |
| Verizon | 11.11 | |
| Houston Livestock Show and Rodeo | 9.57 | |
| Madewell | 8.98 | |
| Publix | 8.10 | |
| Kroger | 8.04 | |
| TOMS | 7.52 | |
| Free People | 7.41 | |
| Anthropologie | 7.20 | |
| T.J. Maxx | 7.17 | |
| Target | 6.08 | |
| HomeGoods | 5.90 | |
| Busch | 5.76 | |
| MamaBear | 5.55 | |
| Coors | 5.47 | |
| Margaritaville | 5.27 | |
| American Eagle | 5.13 | |
| Taco Bell | 4.84 | |
| NORDSTROM | 4.65 | |
| Pacific Northwest Wonderland | 4.60 | |
| OLD NAVY | 4.57 | |
| Walmart | 4.50 | |
| Lululemon Athletica | 4.42 | |
| The Home Depot | 4.41 | |
| Holden | 4.37 | |
| NBC | 4.11 | |
| FedEx | 4.00 | |
| Chipotle Mexican Grill | 3.98 | |
| Gillette | 3.95 | |
| Carhartt | 3.89 | |
| ESPN | 3.67 | |
| Philips | 3.40 | |
| Kate Spade | 3.38 | |
| Showtime | 3.31 | |
| Costco | 3.25 | |
| Urban Outfitters | 3.25 | |
| Spotify Music | 3.24 | |
| Jeep | 3.16 | |
| The Olympic Games | 2.98 | |
| Airbnb | 2.93 | |
| Abercrombie & Fitch | 2.74 | |
| Sunnies Studios | 2.72 | |
| Nickelodeon | 2.58 | |
| WWE | 2.51 | |
| NHL | 2.50 | |
| Bellagio | 2.39 | |
| Starbucks | 2.23 | |
| Paramount Pictures | 2.21 | |
| Amazon | 2.19 | |
| Walt Disney | 2.17 |
Official Profiles
Login to view Contact
LoginArtist: NEEDTOBREATHE
Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations
The map shows every radio station that aired NEEDTOBREATHE today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-16)
Total: 4,001,010
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
2,736,824 | 68.40% |
| [+] |
Pandora |
827,514 | 20.68% |
| [+] |
Last.fm |
436,672 | 10.91% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:30 UTC | NEEDTOBREATHE, Bre Kennedy | Tennessee Theatre | Knoxville, United States | |
| 2026-01-29 08:00 UTC | The Rock Boat XXV 2026 | — | — | — |
| 2026-01-30 03:00 UTC | Rock Boat 2026 | Port of Miami | Miami, United States | — |
| 2026-02-05 02:30 UTC | NEEDTOBREATHE | Saenger Theatre | Mobile, United States | |
| 2026-02-05 03:30 UTC | NEEDTOBREATHE | Saenger Theatre Mobile | Mobile, United States | |
| 2026-02-06 02:30 UTC | NEEDTOBREATHE | Hard Rock Café - Tampa | Tampa, United States | |
| 2026-02-07 03:00 UTC | NEEDTOBREATHE | Hard Rock Café - Seminole Hard Rock Hotel & Casino | Hollywood, United States | |
| 2026-02-07 04:00 UTC | NEEDTOBREATHE | Seminole Hard Rock Cafe | Hollywood, United States | |
| 2026-02-08 03:30 UTC | NEEDTOBREATHE | Florida Theatre | Jacksonville, United States | |
| 2026-02-13 02:30 UTC | NEEDTOBREATHE | Chrysler Hall | Norfolk, United States | |
| 2026-02-14 02:30 UTC | NEEDTOBREATHE | Altria Theater | Richmond, United States | |
| 2026-02-14 03:30 UTC | NEEDTOBREATHE | The Mosque | Richmond, United States | |
| 2026-02-15 03:30 UTC | NEEDTOBREATHE | Durham Performing Arts Center | Durham, United States | |
| 2026-02-16 02:00 UTC | NEEDTOBREATHE | Alabama Theatre | North Myrtle Beach, United States | |
| 2026-02-16 03:30 UTC | NEEDTOBREATHE | Alabama Theatre | Birmingham, United States | |
| 2026-02-18 02:30 UTC | NEEDTOBREATHE | Brown Theatre | Louisville, United States | |
| 2026-02-18 03:30 UTC | NEEDTOBREATHE | The Brown Theatre | Louisville, United States | |
| 2026-02-20 02:30 UTC | NEEDTOBREATHE | Mershon Auditorium | Columbus, United States | |
| 2026-02-20 03:30 UTC | NEEDTOBREATHE | Wexner Center for the Arts | Columbus, United States | |
| 2026-02-21 02:30 UTC | NEEDTOBREATHE | Michigan Theater | Ann Arbor, United States | |
| 2026-02-22 02:30 UTC | NEEDTOBREATHE | The Riverside Theater | Milwaukee, United States | |
| 2026-02-22 03:30 UTC | NEEDTOBREATHE | Riverside Theatre | Milwaukee, United States | |
| 2026-02-23 01:00 UTC | NEEDTOBREATHE | Treasure Island Resort and Casino | Welch Township, United States | |
| 2026-02-27 02:30 UTC | NEEDTOBREATHE | Capitol Theatre | Davenport, United States | |
| 2026-02-28 02:30 UTC | NEEDTOBREATHE | Stiefel Theatre for the Performing Arts | Salina, United States | |
| 2026-03-01 02:30 UTC | NEEDTOBREATHE | Pikes Peak Center | Colorado Springs, United States | |
| 2026-03-02 02:30 UTC | NEEDTOBREATHE | Buddy Holly Hall | Lubbock, United States | |
| 2026-03-02 03:30 UTC | NEEDTOBREATHE | The Buddy Holly Hall of Performing Arts and Sciences | Lubbock, United States | |
| 2026-03-04 02:30 UTC | NEEDTOBREATHE | Wagner Noel Performing Arts Center | Midland, United States | |
| 2026-03-06 02:30 UTC | NEEDTOBREATHE | Tulsa Theater | Tulsa, United States | |
| 2026-03-06 03:30 UTC | NEEDTOBREATHE | Brady Theater | Tulsa, United States | |
| 2026-03-07 02:30 UTC | NEEDTOBREATHE | Tobin Center for the Performing Arts | San Antonio, United States | |
| 2026-03-07 03:30 UTC | NEEDTOBREATHE | Tobin Center for Performing Arts | San Antonio, United States | |
| 2026-03-08 02:30 UTC | NEEDTOBREATHE | Will Rogers Auditorium | Fort Worth, United States |
