
Nat King Cole
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
211,427
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Cole's early music career began in Chicago, where he led the King Cole Trio, initially known as the King Cole Swingsters, with guitarist Oscar Moore and bassist Wesley Prince. The trio's recordings, including hits like "Straighten Up and Fly Right" and "The Christmas Song," propelled Cole to fame. Over the years, Cole evolved from leading a trio to a solo act, achieving further success with hits like "Mona Lisa" and "Unforgettable." Despite his untimely death from lung cancer in February 1965, Cole's music continued to captivate audiences, with ongoing debates among jazz and pop enthusiasts about his diverse musical legacy.
Nat King Cole maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, BRAZIL, CANADA. The audience leans male-leaning (53%), so brand cues around style and status perform well. The clearest reach is on Youtube with 4,232 avg views per post; Instagram functions as the community touchpoint. Affinity with Lucasfilm, Amazon Music, NBC makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 211,427 · Engagements 2,133 · Rate 1.0% Posts 499 · Views 4,232 · Avg Likes 2,126 · Avg Comments 31 · Avg Views 4,232 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 32% 18-24: 31% 45-64: 18% 35-44: 15% |
Largest: 25-34 (32%); next: 18-24 (31%) |
Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
Top Countries |
UNITED STATES (21%) BRAZIL (8%) CANADA (5%) INDONESIA (5%) UNITED KINGDOM (5%) |
Top regions: UNITED STATES (21%), BRAZIL (8%), CANADA (5%) |
Platform Engagement | Instagram: 1,956 avg likes/post · Youtube: 4,232 avg views/post | Best reach: Youtube 4,232 avg views; best engagement: Instagram 1,956 avg likes |
Top Brand Affinities
Lucasfilm
Amazon Music
NBC
Hot Topic
Warner Bros
Summit Entertainment
Cartoon Network
Columbia Pictures
MTV
Nixon
iHeartRadio Music Awards
CNN
Brand | Category | Score |
---|---|---|
Lucasfilm | 13.52 | |
Amazon Music | 7.58 | |
NBC | 6.99 | |
Hot Topic | 5.71 | |
Warner Bros | 5.03 | |
Summit Entertainment | 4.81 | |
Cartoon Network | 4.41 | |
Columbia Pictures | 4.38 | |
MTV | 4.17 | |
Nixon | 4.15 | |
iHeartRadio Music Awards | 4.04 | |
CNN | 4.03 | |
Fallout | 3.89 | |
Holden | 3.84 | |
Paramount Pictures | 3.73 | |
Pfizer | 3.54 | |
Spotify Music | 3.50 | |
ESPN | 3.42 | |
Nickelodeon | 3.39 | |
Pixar | 3.18 | |
Urban Outfitters | 2.90 | |
TOM FORD | 2.89 | |
Cadillac | 2.65 | |
Beats Electronics | 2.53 | |
Los Angeles Lakers | 2.40 | |
Philips | 2.38 | |
SoundCloud | 2.27 | |
BBC | 2.25 | |
Snoopy And The Peanuts Gang | 2.24 | |
Kodak | 2.22 | |
Universal | 2.18 | |
ASOS | 2.12 | |
Busch | 2.09 | |
Budweiser | 2.08 | |
NBA | 2.01 | |
NFL | 2.01 | |
AMC | 1.98 | |
Tiffany | 1.92 | |
Star Wars | 1.92 | |
Transformers | 1.84 | |
Chrysler | 1.83 | |
Guinness | 1.78 | |
CBS | 1.76 | |
musical.ly | 1.75 | |
HBO | 1.73 | |
Showtime | 1.69 | |
Sprite | 1.63 | |
Cartier | 1.62 | |
Jack Daniels | 1.62 | |
Marvel Entertainment | 1.58 |
Official Profiles
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LoginArtist: Nat King Cole
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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