Nailah Blackman
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
876,366
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:06:50 UTC
Genres
Biography
Nailah Blackman builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, TRINIDAD & TOBAGO, JAMAICA. With a heavily female (57%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (116,229 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Bim, Hennessy, Pioneer point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 876,366 · Engagements 5,545 · Rate 0.6% Posts 1,376 · Views 120,767 · Avg Likes 5,414 · Avg Comments 229 · Avg Views 120,767 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 47% 25-34: 39% 35-44: 7% 13-17: 6% |
Largest: 18-24 (47%); next: 25-34 (39%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
UNITED STATES (42%) TRINIDAD & TOBAGO (12%) JAMAICA (9%) BRAZIL (6%) CANADA (5%) |
Top regions: UNITED STATES (42%), TRINIDAD & TOBAGO (12%), JAMAICA (9%) |
| Platform Engagement | Instagram: 3,250 avg likes/post · Tiktok: 4,538 avg views/post · Youtube: 116,229 avg views/post | Best reach: Youtube 116,229 avg views; best engagement: Instagram 3,250 avg likes |
Top Brand Affinities
Bim
Hennessy
Pioneer
HYATT
Johnnie Walker
Jetblue Airways
American Airlines
Margaritaville
Benihana
Amazon Music
Clarks
FashionNova
| Brand | Category | Score |
|---|---|---|
| Bim | 19.64 | |
| Hennessy | 17.28 | |
| Pioneer | 12.47 | |
| HYATT | 11.61 | |
| Johnnie Walker | 11.57 | |
| Jetblue Airways | 9.92 | |
| American Airlines | 9.66 | |
| Margaritaville | 9.54 | |
| Benihana | 8.25 | |
| Amazon Music | 7.94 | |
| Clarks | 7.18 | |
| FashionNova | 6.93 | |
| MISSGUIDED | 6.15 | |
| Steve Madden | 5.86 | |
| Comedy Central | 5.55 | |
| boohoo | 5.47 | |
| Fenty beauty | 5.38 | |
| ASOS | 5.37 | |
| Smirnoff | 4.71 | |
| iHeartRadio Music Awards | 4.57 | |
| ESPN | 4.27 | |
| CNN | 4.00 | |
| SoundCloud | 3.93 | |
| Iberostar Hotels & Resorts | 3.80 | |
| Campari | 3.80 | |
| NARS Cosmetics | 3.49 | |
| shein | 3.37 | |
| OLD NAVY | 3.32 | |
| TOM FORD | 3.00 | |
| Philips | 2.92 | |
| Heineken | 2.89 | |
| SheInside | 2.77 | |
| Kodak | 2.58 | |
| Revlon | 2.56 | |
| Fendi | 2.48 | |
| NBC | 2.43 | |
| MTV | 2.37 | |
| Rolls-Royce | 2.28 | |
| Beats Electronics | 2.27 | |
| Christian Louboutin | 2.24 | |
| Yves Saint Laurent | 2.22 | |
| Forever 21 | 2.20 | |
| Paramount Pictures | 2.14 | |
| GAP | 2.11 | |
| KFC | 2.09 | |
| Timberland | 2.00 | |
| Reebok | 1.98 | |
| Gymshark | 1.95 | |
| NBA | 1.94 | |
| Michael Kors | 1.93 |
Official Profiles
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|---|---|---|---|---|
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