Matveï

Matveï

Country: FR | Gender: male

Influence: 51.17% Fanbase: 21.62% Trending: 65.95% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Maison Kitsuné • 103.14% • Very Strong

As of 2025-09-09

12,913

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:05:43 UTC

Genres

electronicelectronichouse

Biography

AWOL is a dynamic rock band known for their high-energy performances and infectious melodies. The band's sound is a fusion of alternative rock and pop, with catchy hooks and powerful guitar riffs that captivate audiences. Led by charismatic frontman and vocalist, AWOL delivers a raw and authentic sound that resonates with fans of all ages. Their live shows are a true spectacle, filled with passion and energy that leaves the crowd wanting more. With a growing fan base and a sound that is both nostalgic and fresh, AWOL is poised for continued success in the music industry.

Matveï Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Matveï keeps 25-34 & 18-24 audiences engaged throughout UNITED STATES, FRANCE, CANADA. The composition is heavily male (76%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 942 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Maison Kitsuné, Courrèges, Mixcloud supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Matveï score 6.51%Very Strong bucket.
Brand: Maison KitsunéBrand: CourrègesBrand: Mixcloud
Followers:12,913
Engagements:841
Rate:6.5%
Posts:43
Views:942
Avg Likes:834
Avg Comments:45
Avg Views:942

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 12,913 · Engagements 841 · Rate 6.5%
Posts 43 · Views 942 · Avg Likes 834 · Avg Comments 45 · Avg Views 942
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 43%
18-24: 43%
35-44: 8%
13-17: 5%
Largest: 25-34 (43%); next: 18-24 (43%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries UNITED STATES (23%)
FRANCE (21%)
CANADA (6%)
GERMANY (6%)
ARGENTINA (6%)
Top regions: UNITED STATES (23%), FRANCE (21%), CANADA (6%)
Platform Engagement Instagram: 798 avg likes/post · Youtube: 942 avg views/post Best reach: Youtube 942 avg views; best engagement: Instagram 798 avg likes

Top Brand Affinities

Maison Kitsuné
Score: 103.14
Courrèges
Score: 75.82
Mixcloud
Score: 39.70
Ableton
Score: 38.67
Accor Hotels
Score: 37.82
Pioneer
Score: 26.38
Jean Paul Gaultier
Score: 26.12
Adidas Y-3
Score: 24.89
Amazon Music
Score: 21.55
Live Nation
Score: 20.84
Pro Tools
Score: 18.33
SoundCloud
Score: 18.23
Brand Category Score
Maison Kitsuné 103.14
Courrèges 75.82
Mixcloud 39.70
Ableton 38.67
Accor Hotels 37.82
Pioneer 26.38
Jean Paul Gaultier 26.12
Adidas Y-3 24.89
Amazon Music 21.55
Live Nation 20.84
Pro Tools 18.33
SoundCloud 18.23
MOOG 17.43
Maison Margiela 16.10
Akai 15.25
Sandro 15.15
JACQUEMUS 14.35
Marni 13.81
Galeries Lafayette 11.56
Arc'teryx 11.15
Easyjet 10.96
Montblanc 10.87
Acne Studios 10.63
A.P.C. 10.27
Ricard 10.15
Coachella 9.02
Foot Locker 8.78
Spotify Music 8.69
Garnier 8.62
Lanvin 8.56
Beats Electronics 8.12
Atmos 7.23
Kodak 6.74
KARL LAGERFELD 6.69
Carhartt 6.65
Longchamp 6.64
Vivienne Westwood 6.54
Miu Miu 6.28
boohoo 6.18
Lollapalooza 6.15
Champion 6.10
BALMAIN 5.96
OOTD Magazine 5.67
Loewe 5.57
Tomorrowland 5.02
Urban Outfitters 4.68
Alexander McQueen 4.52
Bud Light 4.48
ASOS 4.44
Coach 4.38

Official Profiles

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Artist: Matveï

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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