Matt Schuster

Matt Schuster — country artist from US.

Hailing from Charleston, Illinois, Matt Schuster has captivated audiences with his powerful vocals and heartfelt songwriting, drawing comparisons to artists…

Influence: 51.52% Fanbase: 28.78% Trending: 62.90% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-09-09

708,900

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2026-01-01 00:43:06 UTC

Genres

countrycountry

Biography

Hailing from Charleston, Illinois, Matt Schuster has captivated audiences with his powerful vocals and heartfelt songwriting, drawing comparisons to artists like Chris Stapleton and Tyler Childers. His music combines the storytelling prowess of Stapleton with the authenticity of classic country, resonating with fans who appreciate raw emotion and genuine narratives. Schuster's blend of roaring vocals and tender melodies has garnered a devoted following that values his honest and soulful approach to country-folk music.

Top Brand Affinities

Report Date: 2025-09-09

Matt Schuster keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, UNITED KINGDOM, CANADA. The composition is female-leaning (51%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 9,915 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with leading lifestyle names supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Matt Schuster score 0.13% — Low bucket.

Followers:708,900

Engagements:953

Rate:0.1%

Posts:944

Avg Likes:842

Avg Comments:19

Avg Views:11,422

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 708,900 · Engagements 953 · Rate 0.1% Posts 944 · Views 11,422 · Avg Likes 842 · Avg Comments 19 · Avg Views 11,422	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 33% 35-44: 9% 13-17: 7%	Largest: 18-24 (49%); next: 25-34 (33%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	UNITED STATES (60%) UNITED KINGDOM (10%) CANADA (10%) AUSTRALIA (5%) CZECHIA (2%)	Top regions: UNITED STATES (60%), UNITED KINGDOM (10%), CANADA (10%)
Platform Engagement	Tiktok: 9,915 avg views/post · Youtube: 1,507 avg views/post	Best reach: Tiktok 9,915 avg views; best engagement: Tiktok 802 avg likes