Mathieu Boogaerts

Mathieu Boogaerts

Country: FR | Gender: male

Influence: 49.87% Fanbase: 25.10% Trending: 62.26% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Monoprix • 74.55% • Very Strong

As of 2025-09-09

17,151

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:02:18 UTC

Genres

popfrench indie popnouvelle chanson francaisechansonmainstream poprockfrench rockelectronicfrench indietronica

Biography

Mathieu Boogaerts, a French singer-songwriter born on November 30, 1970 in Fontenay-sous-Bois, has become an emblematic figure in the French music scene since the 1990s. His musical style, often described as "alternative French chanson," is characterized by refined simplicity and inventiveness, with a preference for minimalist arrangements, catchy melodies, and poetic lyrics delivered through his soothing voice that creates an intimate atmosphere for listeners to immerse themselves in.

Throughout his career, Mathieu has cultivated a loyal following by evolving while staying true to his musical identity. Albums like "Super," "Michel," and "Mathieu Boogaerts" showcase his ability to craft accessible yet profound music, enriched by poetic lyrics that explore themes of everyday life, love, and human relationships. Mathieu Boogaerts stands out as a unique artist in the French music landscape, captivating a broad audience with his distinctive, simple, and original style that continues to leave a lasting impact in the realm of alternative French chanson.

Mathieu Boogaerts Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Mathieu Boogaerts has momentum with 25-34 & 18-24 audiences—particularly in FRANCE, UNITED STATES, BELGIUM. A heavily male (59%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 2,338 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Monoprix, Fnac, Accor Hotels signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Mathieu Boogaerts score 0.78%Low bucket.
Brand: MonoprixBrand: FnacBrand: Accor Hotels
Followers:17,151
Engagements:134
Rate:0.8%
Posts:371
Views:2,338
Avg Likes:130
Avg Comments:6
Avg Views:2,338

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 17,151 · Engagements 134 · Rate 0.8%
Posts 371 · Views 2,338 · Avg Likes 130 · Avg Comments 6 · Avg Views 2,338
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 36%
18-24: 23%
35-44: 23%
45-64: 15%
Largest: 25-34 (36%); next: 18-24 (23%)
Gender Split Female: 41%
Male: 59%
Non-binary/Other: 0%
Skews male (59%)
Top Countries FRANCE (68%)
UNITED STATES (8%)
BELGIUM (5%)
UNITED KINGDOM (3%)
BRAZIL (2%)
Top regions: FRANCE (68%), UNITED STATES (8%), BELGIUM (5%)
Platform Engagement Instagram: 77 avg likes/post · Youtube: 2,338 avg views/post Best reach: Youtube 2,338 avg views; best engagement: Instagram 77 avg likes

Top Brand Affinities

Monoprix
Score: 74.55
Fnac
Score: 55.97
Accor Hotels
Score: 46.11
MOOG
Score: 28.78
Marcelle
Score: 27.81
PLAYMOBIL
Score: 24.32
Air France
Score: 21.43
Ricard
Score: 18.71
Garnier
Score: 17.45
Rossignol
Score: 15.50
Perrier
Score: 14.44
Mixcloud
Score: 13.85
Brand Category Score
Monoprix 74.55
Fnac 55.97
Accor Hotels 46.11
MOOG 28.78
Marcelle 27.81
PLAYMOBIL 24.32
Air France 21.43
Ricard 18.71
Garnier 17.45
Rossignol 15.50
Perrier 14.44
Mixcloud 13.85
Pro Tools 13.80
Vichy 13.52
Galeries Lafayette 13.17
ESPRIT 12.98
Longchamp 10.56
Tate Modern 10.50
Jean Paul Gaultier 10.20
JACQUEMUS 9.45
Evian 9.25
Bim 8.92
Ableton 8.76
Elle Magazine 7.59
KARL LAGERFELD 7.03
Montblanc 6.86
NBC 6.36
Carrefour 6.23
Leica 6.11
Hublot 6.05
Cartier 5.66
Tissot 5.53
Décathlon 5.31
Kodak 5.00
Kickstarter 4.33
Spotify Music 4.28
Pantone Inc 3.97
Hermès 3.92
Citroen 3.84
Summit Entertainment 3.74
Peugeot 3.47
Columbia Pictures 3.45
SoundCloud 3.41
Polaroid 3.31
Rover 3.20
Renault 3.18
Faber-Castell 3.03
Christian Louboutin 2.77
Fujifilm 2.77
Yves Saint Laurent 2.64

Official Profiles

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Artist: Mathieu Boogaerts

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Mathieu Boogaerts today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-14)

Total: 145,552

PLATFORM TOTAL %
Spotify Spotify 145,552 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-11 04:30 UTC Mathieu Boogaerts L'Archipel Paris, France
2025-12-12 03:30 UTC Mathieu Boogaerts Le Bateau Ivre Tours, France
2025-12-18 04:30 UTC Mathieu Boogaerts L'Archipel Paris, France
2025-12-18 08:00 UTC Mathieu Boogaerts Casino Théâtre Geneva, Switzerland
2025-12-19 04:00 UTC Mathieu Boogaerts Casino Théâtre Rolle, Switzerland
2025-12-19 08:00 UTC Mathieu Boogaerts Casino Théâtre Geneva, Switzerland
2026-01-17 04:30 UTC Mathieu Boogaerts CENTRE CULTUREL LE TEMPO Gap, France
2026-01-23 04:30 UTC Mathieu Boogaerts, Mélissende Centre Culturel Paul B Massy, France
2026-01-24 04:30 UTC Mathieu Boogaerts La Scène Watteau Nogent-sur-Marne, France
2026-01-30 03:00 UTC Festival Les Givrées 2026 Theatre de la Maison du Peuple Millau, France
2026-01-31 04:00 UTC Mathieu Boogaerts La Source Fontaine, France
2026-02-08 04:00 UTC Mathieu Boogaerts LES ONDINES Changé, France
2026-02-14 04:00 UTC Mathieu Boogaerts LE MOULIN A CAFE Saint-Omer, France
2026-02-15 04:00 UTC Mathieu Boogaerts Le Delta Namur, Belgium
2026-03-15 03:00 UTC à travers chants 2026 MJC Espace Athena Saint-Saulve, France
2026-04-12 03:00 UTC Mathieu Boogaerts QUAI DES ARTS Pornichet, France

Trending Artist