Laibach
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
110,766
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:35:15 UTC
Genres
Biography
Since their early experimental recordings, Laibach gained popularity by incorporating covers of well-known rock songs in albums like Opus Dei and Let It Be. Their music evolved over the years, exploring techno influences and releasing albums like Kapital and Jesus Christ Superstars. Laibach's unique blend of music and artistry led to collaborations with diverse artists and projects, such as interpreting national anthems and performing in historic concerts in Korea. Their recent works continue to showcase their experimental and thought-provoking approach to music and performance.
Laibach resonates most with 25-34 & 35-44 audiences and shows durable presence in UNITED STATES, GERMANY, RUSSIA. With a heavily male (79%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (4,206 avg views per post); Instagram is where fans co-sign. Affinity adjacency to MOOG, Mixcloud, Akai makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 110,766 · Engagements 784 · Rate 0.7% Posts 992 · Views 4,206 · Avg Likes 781 · Avg Comments 14 · Avg Views 4,206 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 35-44: 24% 18-24: 24% 45-64: 12% |
Largest: 25-34 (38%); next: 35-44 (24%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
UNITED STATES (14%) GERMANY (8%) RUSSIA (7%) BRAZIL (5%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (14%), GERMANY (8%), RUSSIA (7%) |
| Platform Engagement | Instagram: 618 avg likes/post · Youtube: 4,206 avg views/post | Best reach: Youtube 4,206 avg views; best engagement: Instagram 618 avg likes |
Top Brand Affinities
MOOG
Mixcloud
Akai
Ableton
Tate Modern
Warner Bros
Lada
Vivienne Westwood
Dr. Martens
Fallout
Pilsner Urquell
Kickstarter
| Brand | Category | Score |
|---|---|---|
| MOOG | 44.97 | |
| Mixcloud | 16.27 | |
| Akai | 12.94 | |
| Ableton | 8.87 | |
| Tate Modern | 8.75 | |
| Warner Bros | 6.81 | |
| Lada | 6.37 | |
| Vivienne Westwood | 5.96 | |
| Dr. Martens | 5.55 | |
| Fallout | 5.52 | |
| Pilsner Urquell | 5.20 | |
| Kickstarter | 4.93 | |
| Matrix | 4.76 | |
| Leica | 4.61 | |
| The Witcher | 4.37 | |
| Sega | 4.36 | |
| Kodak | 4.00 | |
| Citroen | 3.72 | |
| Campari | 3.65 | |
| Tesla Motors | 3.53 | |
| Spotify Music | 3.30 | |
| Olympus | 3.19 | |
| Fujifilm | 3.08 | |
| Columbia Pictures | 3.02 | |
| BBC | 2.83 | |
| SoundCloud | 2.83 | |
| Aperol | 2.81 | |
| Star Wars | 2.78 | |
| Urban Decay Cosmetics | 2.74 | |
| Fiat | 2.73 | |
| Polaroid | 2.71 | |
| Guinness | 2.58 | |
| Lego | 2.56 | |
| Jack Daniels | 2.42 | |
| MTV | 2.30 | |
| HBO | 2.27 | |
| Tinder | 2.17 | |
| Pantone Inc | 2.11 | |
| Nokia | 2.05 | |
| Renault | 1.98 | |
| Sony | 1.95 | |
| Skoda | 1.95 | |
| Cadillac | 1.92 | |
| Showtime | 1.81 | |
| Paramount Pictures | 1.76 | |
| Nintendo | 1.76 | |
| IKEA | 1.72 | |
| Nikon | 1.71 | |
| Transformers | 1.70 | |
| Peugeot | 1.63 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















