La Santa Grifa

La Santa Grifa — hip-hop & rap artist from MX.

La Santa Grifa is a Mexican underground rap group hailing from Tampico, Tamaulipas. Influenced by acts such as Control Machete and Cartel De Santa, the group…

Influence: 69.51% Fanbase: 62.66% Trending: 72.94% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Guess Kids • 206.32% • Very Strong

As of 2025-09-21

10,230,343

Social Media Followers

As of 2025-09-21

00:00:00

Hours Airplay

2025-11-07 00:45:53 UTC

Genres

hip-hop & raplatin hip hophip-hop/rapmexican hip hoptamaulipas rapcontemporary hip hophip hop

Biography

La Santa Grifa is a Mexican underground rap group hailing from Tampico, Tamaulipas. Influenced by acts such as Control Machete and Cartel De Santa, the group delves into gritty themes like drugs, alcohol, and street life, blending fast-paced rapping with slow, ominous beats. While the lineup has evolved over time, Yusak remains the sole member leading the group. La Santa Grifa has garnered a following mainly through their YouTube channel and has put out multiple albums under Somos Osos, a prominent independent Latin hip hop label.

Top Brand Affinities

Report Date: 2025-09-21

La Santa Grifa is already in the conversation with 18-24 & 25-34 audiences in MEXICO, UNITED STATES, ECUADOR. The audience is heavily male (74%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (223,429 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Guess Kids, Rabobank, La Perla points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist La Santa Grifa score 0.68% — Low bucket.

Brand: Guess KidsBrand: RabobankBrand: La Perla

Followers:10,230,343

Engagements:69,349

Rate:0.7%

Posts:1,013

Avg Likes:69,179

Avg Comments:588

Avg Views:223,429

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 10,230,343 · Engagements 69,349 · Rate 0.7% Posts 1,013 · Views 223,429 · Avg Likes 69,179 · Avg Comments 588 · Avg Views 223,429	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 66% 25-34: 21% 13-17: 9% 35-44: 3%	Largest: 18-24 (66%); next: 25-34 (21%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	MEXICO (62%) UNITED STATES (9%) ECUADOR (7%) COLOMBIA (4%) ARGENTINA (3%)	Top regions: MEXICO (62%), UNITED STATES (9%), ECUADOR (7%)
Platform Engagement	Instagram: 62,536 avg likes/post · Tiktok: 0 avg views/post · Youtube: 223,429 avg views/post	Best reach: Youtube 223,429 avg views; best engagement: Instagram 62,536 avg likes

Top Brand Affinities

Guess Kids

Score: 206.32

Rabobank

Score: 140.78

La Perla

Score: 38.45

Panera Bread

Score: 32.55

Show TV

Score: 32.33

Victorinox

Score: 28.87

SkateSpot

Score: 26.76

Captain Morgan

Score: 22.43

Wingstop

Score: 22.39

Armani Exchange

Score: 19.12

New Era

Score: 15.20

J.Crew

Score: 14.33

Brand	Category	Score
Guess Kids		206.32
Rabobank		140.78
La Perla		38.45
Panera Bread		32.55
Show TV		32.33
Victorinox		28.87
SkateSpot		26.76
Captain Morgan		22.43
Wingstop		22.39
Armani Exchange		19.12
New Era		15.20
J.Crew		14.33
Sneaker News		13.53
Rapha		12.86
GameStop		12.39
Suavecito		12.28
Cheesecake Factory		12.08
Moët & Chandon		11.07
Emporio Armani		10.22
Champion		10.10
KARL LAGERFELD		9.81
Andis		8.79
Patek Philippe		8.63
Bud Light		8.51
Diablo		8.32
Selfiegram		7.95
Elle Magazine		7.95
Nice Kicks		7.94
iHeartRadio Music Awards		7.88
UGG		7.62
Kickstarter		7.25
Moda Praia		6.70
Comedy Central		5.52
Gundam		5.39
Counter-Strike		4.97
Urban Outfitters		4.94
Hennessy		4.91
Moschino		4.53
Kylie Cosmetics		4.46
Lexus		4.44
Colgate		4.39
GAP		4.10
Guess		4.02
Barber Shop Connect		4.00
Heineken		3.93
Dolce & Gabbana		3.64
FashionNova		3.55
Ubisoft		3.51
Monster Beverage		3.43
Armani		3.38