Joey Bada$$

Joey Bada$$

Country: US | Gender: male

Influence: 76.64% Fanbase: 70.59% Trending: 79.67% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

New Era • 20.83% • Very Strong

As of 2025-10-02

3,238,064

Social Media Followers

As of 2025-10-02

00:00:00

Hours Airplay

2025-11-07 01:13:10 UTC

Genres

hip-hop & raphip hoprapconscious hip hophip-hop/rapunderground hip hopcontemporary hip hop

Biography

Joey Bada$$, born Jo-Vaughn Virginie Scott in Brooklyn, gained recognition through mixtape releases and his involvement in the hip-hop collective Pro Era with Capital Steez. His solo career took off in 2012 with the mixtape "1999," followed by "Summer Knights" in 2013 and the EP "Summer Knights" later that year. In 2015, he released his debut album "B4.DA.$$," featuring collaborations with notable producers and artists.

Continuing to expand his musical reach, Joey collaborated with international artists and ventured into acting with a role in the TV series "Mr. Robot." His second album, "All-Amerikkkan Bada$$," dropped in 2017, showcasing politically charged themes and notable guest appearances. Throughout his career, Joey has maintained a versatile approach to his music, blending indie and street influences in his work.

Joey Bada$$ Marketing Affinity & Brand Fit Data

Report Date: 2025-10-02

Joey Bada$$ converts attention from 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. Audience shape is heavily male (82%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 114,100 avg views per post, with supportive conversation on Instagram. Shared audience with New Era, Palm Angels, True Religion underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Joey Bada$$ score 1.90%Moderate bucket.
Brand: New EraBrand: Palm AngelsBrand: True Religion
Followers:3,238,064
Engagements:61,638
Rate:1.9%
Posts:110
Views:185,001
Avg Likes:60,754
Avg Comments:872
Avg Views:185,001

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,238,064 · Engagements 61,638 · Rate 1.9%
Posts 110 · Views 185,001 · Avg Likes 60,754 · Avg Comments 872 · Avg Views 185,001
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 55%
25-34: 33%
13-17: 6%
35-44: 4%
Largest: 18-24 (55%); next: 25-34 (33%)
Gender Split Female: 18%
Male: 82%
Non-binary/Other: 0%
Skews male (82%)
Top Countries UNITED STATES (32%)
BRAZIL (9%)
UNITED KINGDOM (6%)
FRANCE (5%)
CANADA (3%)
Top regions: UNITED STATES (32%), BRAZIL (9%), UNITED KINGDOM (6%)
Platform Engagement Instagram: 48,979 avg likes/post · Tiktok: 114,100 avg views/post · Youtube: 70,901 avg views/post Best reach: Tiktok 114,100 avg views; best engagement: Instagram 48,979 avg likes

Top Brand Affinities

New Era
Score: 20.83
Palm Angels
Score: 19.23
True Religion
Score: 13.24
Amazon Music
Score: 12.17
Maison Margiela
Score: 11.39
SoundCloud
Score: 11.16
Sneaker News
Score: 9.37
Champion
Score: 8.80
Moncler
Score: 7.87
JACQUEMUS
Score: 7.86
Vivienne Westwood
Score: 7.55
Stüssy
Score: 7.53
Brand Category Score
New Era 20.83
Palm Angels 19.23
True Religion 13.24
Amazon Music 12.17
Maison Margiela 11.39
SoundCloud 11.16
Sneaker News 9.37
Champion 8.80
Moncler 7.87
JACQUEMUS 7.86
Vivienne Westwood 7.55
Stüssy 7.53
MISSGUIDED 7.29
Coach 6.95
Beats Electronics 6.90
Steve Madden 6.80
Kappa 6.75
Hennessy 6.32
Stone Island 6.27
Supreme 6.16
Alexander McQueen 6.08
boohoo 5.78
Ableton 5.58
Sneakerhead 5.27
shein 4.99
UGG 4.96
Carhartt 4.78
Kodak 4.62
Nice Kicks 4.47
Timberland 4.12
Spotify Music 4.11
iHeartRadio Music Awards 4.07
SheInside 3.97
ESPN 3.88
Forever 21 3.83
NBA 3.82
GAP 3.69
TOM FORD 3.61
Lacoste 3.48
Polo Ralph Lauren 3.38
Vans 3.26
MTV 3.05
BALMAIN 2.99
Coachella 2.93
Los Angeles Lakers 2.90
Fendi 2.90
The North Face 2.84
Lollapalooza 2.79
Urban Outfitters 2.70
Nike 2.61

Official Profiles

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Artist: Joey Bada$$

Date Range: 2025-11-07 → 2025-11-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Joey Bada$$ today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-10-01)

Total: 27,298,491

PLATFORM TOTAL %
Audiomack Audiomack 18,665,729 68.38%
Spotify Spotify 8,539,166 31.28%
Pandora Pandora 93,596 0.34%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-11-08 04:00 UTC Joey Bada$$, Ab-Soul, Rapsody House of Blues - Las Vegas Las Vegas, United States
2025-11-08 04:00 UTC Joey Bada$$, Ab-Soul, Rapsody House of Blues New Orleans New Orleans, United States
2025-11-09 03:00 UTC Santana, Joey Bada$$, Trapt, Ab-Soul, The Mars Volta, Rapsody, The Happy Fits, Pom Pom Squad, Jonah Marais, The Backfires, Harrison Boe, Henrik, Incidental, Mills, Zia Victoria Bronze Peacock Room, House of Blues Houston, United States
2025-11-09 03:00 UTC Joey Bada$$, Ab-Soul, Rapsody House of Blues - Old Location Anaheim, United States
2025-11-10 04:00 UTC Joey Bada$$, Ab-Soul The Van Buren Phoenix, United States
2025-11-12 03:00 UTC Joey Bada$$, Ab-Soul, Rapsody Emos Austin Austin, United States
2025-11-13 03:00 UTC Joey Bada$$, Ab-Soul, Rapsody The Bomb Factory Dallas, United States
2025-11-14 03:00 UTC Joey Bada$$, Ab-Soul White Oak Music Hall Houston, United States
2025-11-16 03:00 UTC Joey Bada$$, Ab-Soul, Rapsody, Johnnie Guilbert, Chandler Leighton, Nali, TheArti$t The Masquerade Atlanta, United States
2025-11-16 03:00 UTC Joey Bada$$, Ab-Soul, Rapsody The Masquerade - Heaven Atlanta, United States
2025-11-17 04:00 UTC Joey Bada$$, Ab-Soul, Rapsody Marathon Music Works Nashville, United States
2025-11-19 03:00 UTC Joey Bada$$, Ab-Soul, Rhapsody of Fire Echostage Washington, United States
2025-11-20 03:00 UTC Joey Bada$$, Ab-Soul, Rapsody Brooklyn Paramount New York, United States
2025-11-22 04:00 UTC Joey Bada$$, Ab-Soul, Rapsody The Fillmore Philadelphia Philadelphia, United States
2026-04-04 07:00 UTC Joey Bada$$ E-Werk Köln Cologne, Germany
2026-04-13 07:00 UTC Joey Bada$$ Backstage Werk Munich, Germany

Trending Artist