효연
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
2,077,000
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
효연 is already in the conversation with 18-24 & 25-34 audiences in INDONESIA, PHILIPPINES, EGYPT. The audience is heavily female (74%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (67,750 avg views per post); Tiktok confirms credibility in-thread. Affinity proximity to leading lifestyle names points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,077,000 · Engagements 11,089 · Rate 0.5% Posts 291 · Views 80,468 · Avg Likes 10,505 · Avg Comments 164 · Avg Views 80,468 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 65% 25-34: 21% 13-17: 12% 35-44: 2% |
Largest: 18-24 (65%); next: 25-34 (21%) |
| Gender Split |
Female: 74% Male: 26% Non-binary/Other: 0% |
Skews female (74%) |
| Top Countries |
INDONESIA (14%) PHILIPPINES (13%) EGYPT (11%) UNITED STATES (11%) SOUTH KOREA (7%) |
Top regions: INDONESIA (14%), PHILIPPINES (13%), EGYPT (11%) |
| Platform Engagement | Tiktok: 67,750 avg views/post · Youtube: 12,718 avg views/post | Best reach: Tiktok 67,750 avg views; best engagement: Tiktok 9,227 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: 효연
The map shows every radio station that aired 효연 today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Popularity Change (%)
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Streaming Audience Growth
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Radio Airplay Change (min)
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Streams & Royalties
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| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |
