Halestorm
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,896,527
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Formed by siblings Elizabeth and Arejay Hale, Halestorm solidified their lineup with Lzzy Hale on vocals and guitar, Josh Smith on bass, Arejay on drums, and Joe Hottinger on guitar. The band's major-label debut came in 2006 with the EP One and Done, followed by their full-length studio debut in 2009. Throughout their career, Halestorm has released live recordings, cover EPs, and studio albums, maintaining a rigorous touring schedule and earning critical acclaim. Their latest release, Back from the Dead, produced by Nick Raskulinecz and Scott Stevens, features tracks like "The Steeple" and "Back from the Dead," continuing their chart-topping success in the hard rock scene.
Halestorm reliably reaches 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. The base is male-leaning (54%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (16,436 avg views per post); Instagram layers on depth and replies. The audience sits near Live Nation, Arctic Fox hair Color, Akg, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,896,527 · Engagements 6,777 · Rate 0.4% Posts 1,209 · Views 22,518 · Avg Likes 6,684 · Avg Comments 129 · Avg Views 22,518 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 32% 35-44: 13% 45-64: 7% |
Largest: 18-24 (44%); next: 25-34 (32%) |
| Gender Split |
Female: 46% Male: 54% Non-binary/Other: 0% |
Skews male (54%) |
| Top Countries |
UNITED STATES (35%) BRAZIL (11%) UNITED KINGDOM (6%) CANADA (5%) RUSSIA (4%) |
Top regions: UNITED STATES (35%), BRAZIL (11%), UNITED KINGDOM (6%) |
| Platform Engagement | Instagram: 4,953 avg likes/post · Tiktok: 6,082 avg views/post · Youtube: 16,436 avg views/post | Best reach: Youtube 16,436 avg views; best engagement: Instagram 4,953 avg likes |
Top Brand Affinities
Live Nation
Arctic Fox hair Color
Akg
Hot Topic
Sennheiser
Tomb Raider
Pro Tools
The Last of Us
Amazon Music
Borderlands
Resident Evil
GameStop
| Brand | Category | Score |
|---|---|---|
| Live Nation | 22.22 | |
| Arctic Fox hair Color | 18.83 | |
| Akg | 15.58 | |
| Hot Topic | 12.63 | |
| Sennheiser | 11.35 | |
| Tomb Raider | 8.99 | |
| Pro Tools | 8.50 | |
| The Last of Us | 7.94 | |
| Amazon Music | 7.20 | |
| Borderlands | 7.18 | |
| Resident Evil | 7.10 | |
| GameStop | 6.21 | |
| God of War | 6.10 | |
| Jameson | 5.42 | |
| AMC | 5.34 | |
| Mortal Kombat | 5.19 | |
| The Witcher | 5.10 | |
| Fallout | 5.00 | |
| Bud Light | 4.82 | |
| Monster Beverage | 4.65 | |
| Kickstarter | 4.45 | |
| Power Rangers | 4.44 | |
| Columbia Pictures | 4.36 | |
| Pilsner Urquell | 4.28 | |
| Verizon | 4.14 | |
| Jack Daniels | 4.13 | |
| Final Fantasy | 3.98 | |
| WWE | 3.78 | |
| Dr. Martens | 3.77 | |
| Star Wars | 3.69 | |
| Coors | 3.67 | |
| Leica | 3.55 | |
| Taco Bell | 3.53 | |
| Comedy Central | 3.49 | |
| Dunkin' Donuts | 3.47 | |
| NHL | 3.41 | |
| Spotify Music | 3.31 | |
| Budweiser | 3.28 | |
| Dodge | 3.24 | |
| Pokemon Go | 3.23 | |
| Lollapalooza | 3.20 | |
| Harley-Davidson | 3.15 | |
| Urban Decay Cosmetics | 3.12 | |
| Showtime | 3.08 | |
| Busch | 3.00 | |
| NBC | 2.85 | |
| HBO | 2.81 | |
| Chrysler | 2.79 | |
| Lush | 2.75 | |
| BBC | 2.71 |
Official Profiles
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LoginArtist: Halestorm
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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