Gipsy Kings Brand Affinity ranks highest Amazon Music at 7.79% . Very Strong. Score DMDB 64.64% | Fanbase 54.23%

Gipsy Kings — european artist from FR.

The Gipsy Kings, formed in the '70s in Arles, France, by brothers Nicolas and Andre Reyes and their cousins Jacques, Maurice, and Tonino Baliardo, gained…

Gipsy Kings

Recognizable

Country: FR | Artist ID: 11e81bc9-95b6-3a64-8f63-a0369fe50396

Find Artist

Genres

europeanflamencoeuropeanothersworldwideworldlatinrumba

Influential: 64.64% Fanbase: 54.23% Trending: 69.84%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 7.79% • Very Strong

As of 2025-09-09

1,119,240

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 64.64% | Fanbase 54.23% | Trending 69.84% | CAREER STAGE: MAINSTREAM

Biography

The Gipsy Kings, formed in the '70s in Arles, France, by brothers Nicolas and Andre Reyes and their cousins Jacques, Maurice, and Tonino Baliardo, gained recognition for their progressive pop-oriented flamenco music. Initially known as Los Reyes, the band later adopted the name the Gipsy Kings due to their nomadic lifestyle. With the guidance of producer Claude Martinez, the band incorporated diverse musical influences and achieved commercial success, notably with hits like "Djobi Djoba" and "Bamboleo."

The Gipsy Kings' self-titled debut album in 1987 propelled them to international fame, with chart-topping success in Europe and the U.S. Over the years, the band released several albums and embarked on extensive global tours, culminating in the celebration of their 25th anniversary with the release of "Savor Flamenco" in 2013. Despite facing initial skepticism from traditional flamenco purists, the Gipsy Kings' innovative approach to the genre and their unique blend of musical styles have solidified their status as a prominent world-class band in the music industry.

Report Date: 2025-09-09

Gipsy Kings performs best with fans in the 25-34 range, concentrated in IRAN, BRAZIL, CANADA. Audience composition is heavily male (66%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 615,781 avg views per post, with Youtube providing steady community replies and saves. Brand adjacency trends toward Amazon Music, Ableton, American Airlines, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Gipsy Kings is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Gipsy Kings score 0.87% — Low bucket.

Brand: Amazon MusicBrand: AbletonBrand: American Airlines

Followers:1,119,240

Engagements:9,790

Rate:0.9%

Posts:424

Avg Likes:9,497

Avg Comments:348

Avg Views:636,881

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,119,240 · Engagements 9,790 · Rate 0.9% Posts 424 · Views 636,881 · Avg Likes 9,497 · Avg Comments 348 · Avg Views 636,881	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 39% 18-24: 26% 35-44: 20% 45-64: 12%	Largest: 25-34 (39%); next: 18-24 (26%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	IRAN (20%) BRAZIL (12%) CANADA (8%) UNITED STATES (7%) SPAIN (6%)	Top regions: IRAN (20%), BRAZIL (12%), CANADA (8%)
Platform Engagement	Instagram: 1,235 avg likes/post · Tiktok: 21,100 avg views/post · Youtube: 615,781 avg views/post	Best reach: Youtube 615,781 avg views; best engagement: Youtube 7,557 avg likes

Top Brand Affinities

Amazon Music

Score: 7.79

Ableton

Score: 5.01

American Airlines

Score: 4.94

Movistar

Score: 4.80

NBC

Score: 3.69

Hilton

Score: 3.38

Warner Bros

Score: 2.90

musical.ly

Score: 2.55

Paramount Pictures

Score: 2.54

Lacoste

Score: 2.38

Besiktas

Score: 2.37

Spotify Music

Score: 2.35

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Top Brand Affinities

Brand	Category	Score
Amazon Music		7.79
Ableton		5.01
American Airlines		4.94
Movistar		4.80
NBC		3.69
Hilton		3.38
Warner Bros		2.90
musical.ly		2.55
Paramount Pictures		2.54
Lacoste		2.38
Besiktas		2.37
Spotify Music		2.35
Garnier		2.22
National Geographic		2.12
Tomorrowland		2.11
Fendi		2.09
Beats Electronics		2.08
Aperol		2.03
Polo Ralph Lauren		1.99
Cafecito		1.92
Hermès		1.91
UFC		1.87
Yamaha		1.87
Dolce & Gabbana		1.85
Renault		1.85
Armani		1.84
Guinness		1.83
Kodak		1.82
HBO		1.78
Bellagio		1.77
FIFA		1.76
Land Rover		1.67
Tesla Motors		1.64
Ferrari		1.62
Coachella		1.60
Hyundai		1.59
Lexus		1.53
McLaren		1.53
Harley-Davidson		1.51
Universal		1.49
Jaguar		1.49
Pizza Lover		1.49
Ray-Ban		1.49
Bershka		1.47
Cadillac		1.46
Mitsubishi		1.40
Versace		1.38
shein		1.38
Heineken		1.35
Fiat		1.35