Daudi Matsiko

Daudi Matsiko

Country: GB | Gender: male

Influence: 51.40% Fanbase: 20.71% Trending: 66.74% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-21

842

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 16:55:26 UTC

Genres

folk & traditionalsinger/songwriter

Biography

Daudi Matsiko, a British-Ugandan singer-songwriter based in Nottingham, blends modern folk with delicate vocals and confessional lyrics, drawing comparisons to Nick Drake. After releasing EPs and touring with notable acts, Matsiko's music has garnered critical acclaim, including a standing ovation at The Great Escape Festival in 2023. His recent singles have received support from BBC 6 Music, Worldwide FM, and various Spotify playlists, hinting at more new music to come.

Daudi Matsiko Marketing Affinity & Brand Fit Data

Report Date: 2025-08-21

Daudi Matsiko maintains consistent pull among 25-34 & 18-24 audiences across key English-speaking markets. The audience leans heavily male (71%), so brand cues around style and status perform well. The clearest reach is on Youtube with 62 avg views per post; Youtube functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Daudi Matsiko score 0.59%Low bucket.
Followers:842
Engagements:5
Rate:0.6%
Posts:22
Views:62
Avg Likes:5
Avg Comments:0
Avg Views:62

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 842 · Engagements 5 · Rate 0.6%
Posts 22 · Views 62 · Avg Likes 5 · Avg Comments 0 · Avg Views 62
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 41%
18-24: 33%
35-44: 12%
13-17: 7%
Largest: 25-34 (41%); next: 18-24 (33%)
Gender Split Female: 29%
Male: 71%
Non-binary/Other: 0%
Skews male (71%)
Top Countries No country breakdown.
Platform Engagement Youtube: 62 avg views/post Best reach: Youtube 62 avg views; best engagement: Youtube 5 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Daudi Matsiko

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 07:19:44 Forgive the Damages Radio Campus Amiens Amiens, FR 245
2025-08-21 03:18:23 Forgive the Damages Radio 1 Brussels, BE 245

Popularity (2025-10-07)

Platform%
No data.

Trending Artist