Darude
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-21
600,793
Social Media Followers
As of 2025-08-21
00:00:00
Hours Airplay
2025-10-08 18:46:16 UTC
Genres
Biography
Darude reliably reaches 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, BRAZIL. The base is heavily male (78%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (1,615 avg views per post); Instagram layers on depth and replies. The audience sits near Trancefamily, Stockmann, iHeartRaves, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 600,793 · Engagements 717 · Rate 0.1% Posts 2,302 · Views 1,615 · Avg Likes 709 · Avg Comments 22 · Avg Views 1,615 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 33% 35-44: 12% 13-17: 6% |
Largest: 18-24 (45%); next: 25-34 (33%) |
| Gender Split |
Female: 22% Male: 78% Non-binary/Other: 0% |
Skews male (78%) |
| Top Countries |
UNITED STATES (19%) UNITED KINGDOM (7%) BRAZIL (7%) POLAND (6%) FINLAND (4%) |
Top regions: UNITED STATES (19%), UNITED KINGDOM (7%), BRAZIL (7%) |
| Platform Engagement | Instagram: 612 avg likes/post · Youtube: 1,615 avg views/post | Best reach: Youtube 1,615 avg views; best engagement: Instagram 612 avg likes |
Top Brand Affinities
Trancefamily
Stockmann
iHeartRaves
Mixcloud
Pioneer
Ableton
Live Nation
MOOG
Tomorrowland
Akai
Amazon Music
Qantas
| Brand | Category | Score |
|---|---|---|
| Trancefamily | 186.48 | |
| Stockmann | 53.99 | |
| iHeartRaves | 44.25 | |
| Mixcloud | 40.26 | |
| Pioneer | 39.42 | |
| Ableton | 24.76 | |
| Live Nation | 22.11 | |
| MOOG | 16.01 | |
| Tomorrowland | 15.57 | |
| Akai | 11.94 | |
| Amazon Music | 9.60 | |
| Qantas | 9.47 | |
| Sennheiser | 9.32 | |
| SoundCloud | 8.22 | |
| NHL | 6.45 | |
| Nokia | 6.06 | |
| Holden | 5.65 | |
| Jameson | 5.64 | |
| Beats Electronics | 4.88 | |
| Spotify Music | 4.87 | |
| Sega | 4.74 | |
| Need for Speed | 4.31 | |
| Husqvarna Motorcycles | 4.20 | |
| Nvidia | 3.99 | |
| Mortal Kombat | 3.84 | |
| Superdry | 3.83 | |
| Kickstarter | 3.77 | |
| Fallout | 3.67 | |
| Gatorade | 3.48 | |
| Pokemon Go | 3.48 | |
| Coachella | 3.48 | |
| Taco Bell | 3.45 | |
| Volvo | 3.39 | |
| MTV | 3.38 | |
| Opel | 3.29 | |
| ASUS | 3.28 | |
| Intel | 3.27 | |
| NBC | 3.25 | |
| Hot Wheels | 3.21 | |
| Acura | 3.16 | |
| Hilton | 3.16 | |
| Bacardi | 3.07 | |
| Matrix | 2.98 | |
| Comedy Central | 2.91 | |
| Columbia Pictures | 2.85 | |
| Rover | 2.72 | |
| Red Bull | 2.71 | |
| Fujifilm | 2.69 | |
| Gundam | 2.68 | |
| Sunnies Studios | 2.68 |
Official Profiles
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LoginArtist: Darude
The map shows every radio station that aired Darude today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-27)
Total: 4,161,726
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
4,161,726 | 100.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 11:32:37 | Sandstorm | WMMR | Philadelphia, PA, US | 9 |
| 2025-08-21 10:02:31 | Sandstorm | WDCG | Raleigh, NC, US | 16 |
| 2025-08-21 09:46:18 | sandstorm | Pulse 87 NY | New York, NY, US | 218 |
| 2025-08-21 09:38:22 | sandstorm | Radio Studio Piu' | Pedaso, IT | 72 |
| 2025-08-21 09:34:09 | sandstorm | Súbela Radio | Santiago, CL | 223 |
| 2025-08-21 09:12:50 | sandstorm | HitMix | Helsinki, FI | 7 |
| 2025-08-21 08:07:30 | sandstorm | Hitz FM | Accra, GH | 18 |
| 2025-08-21 07:21:39 | sandstorm | 98 FM | Dublin, IE | 8 |
| 2025-08-21 06:11:10 | sandstorm | Gozadera FM | Sevilla, ES | 75 |
| 2025-08-21 05:03:22 | sandstorm | ABC Radio Melbourne | Melbourne, AU | 3 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
