Dardust
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-21
223,608
Social Media Followers
As of 2025-08-21
00:00:00
Hours Airplay
2025-12-07 10:02:49 UTC
Genres
Biography
In support of his latest album, Dardust will embark on a tour featuring unique live events in unconventional settings that reflect the architectural themes of the music. The tour kicks off with performances in Milan and Rome, followed by stops in 10 European cities such as Barcelona, Paris, and London, promising audiences a one-of-a-kind musical experience that harmonizes contrasting elements and draws inspiration from diverse sources.
Dardust commands interest from 25-34 & 18-24 audiences in ITALY, UNITED STATES, FRANCE. With a heavily male (64%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (2,764 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Warner Music, AltaModa, UniCredit points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 223,608 · Engagements 410 · Rate 0.2% Posts 370 · Views 3,772 · Avg Likes 393 · Avg Comments 60 · Avg Views 3,772 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 31% 35-44: 17% 45-64: 9% |
Largest: 25-34 (41%); next: 18-24 (31%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
ITALY (68%) UNITED STATES (4%) FRANCE (3%) SPAIN (3%) UNITED KINGDOM (2%) |
Top regions: ITALY (68%), UNITED STATES (4%), FRANCE (3%) |
| Platform Engagement | Instagram: 238 avg likes/post · Tiktok: 1,008 avg views/post · Youtube: 2,764 avg views/post | Best reach: Youtube 2,764 avg views; best engagement: Instagram 238 avg likes |
Top Brand Affinities
Warner Music
AltaModa
UniCredit
Elisabetta Franchi
MOOG
Superga
Akai
Arezzo
Akg
Intimissimi
Peroni
Campari
| Brand | Category | Score |
|---|---|---|
| Warner Music | 70.90 | |
| AltaModa | 34.13 | |
| UniCredit | 32.16 | |
| Elisabetta Franchi | 26.54 | |
| MOOG | 26.41 | |
| Superga | 20.55 | |
| Akai | 17.72 | |
| Arezzo | 17.66 | |
| Akg | 16.20 | |
| Intimissimi | 16.13 | |
| Peroni | 15.71 | |
| Campari | 14.91 | |
| Ableton | 14.69 | |
| Miele | 13.58 | |
| Amazon Music | 12.71 | |
| Calzedonia | 10.68 | |
| Pro Tools | 10.67 | |
| Tate Modern | 10.48 | |
| Ryanair | 9.99 | |
| Sennheiser | 9.89 | |
| Pioneer | 8.63 | |
| Alfa Romeo | 8.58 | |
| Selfiegram | 6.90 | |
| Polaroid | 6.89 | |
| Kappa | 6.40 | |
| Pantone Inc | 6.28 | |
| Emporio Armani | 6.07 | |
| Fiat | 5.75 | |
| Dsquared | 5.46 | |
| Spotify Music | 5.41 | |
| Patek Philippe | 5.27 | |
| Armani | 4.28 | |
| Kiko | 4.26 | |
| Valentino | 4.26 | |
| Leica | 4.25 | |
| Dolce & Gabbana | 4.21 | |
| Moschino | 4.00 | |
| Beats Electronics | 3.95 | |
| Dr. Martens | 3.91 | |
| Montblanc | 3.83 | |
| Versace | 3.74 | |
| Prada | 3.59 | |
| Lindt | 3.57 | |
| Fendi | 3.48 | |
| Ferrero | 3.44 | |
| Kodak | 3.39 | |
| Martini | 3.26 | |
| Pull&Bear | 3.19 | |
| Ray-Ban | 3.14 | |
| Summit Entertainment | 3.13 |
Official Profiles
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LoginArtist: Dardust
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 05:00 UTC | Dardust | Teatro Dehon | Bologna, Italy | |
| 2026-01-13 05:00 UTC | Dardust | Teatro Gioiello | Turin, Italy | |
| 2026-01-17 05:00 UTC | Dardust | Teatro Ai Colli | Padua, Italy | |
| 2026-01-17 05:00 UTC | Dardust | Teatro dei Colli | Padua, Italy | |
| 2026-01-24 05:00 UTC | Dardust | Nuovo Teatro Verdi Srl | Montecatini Terme, Italy | |
| 2026-01-25 05:00 UTC | Dardust | Teatro Nuovo | Verona, Italy | |
| 2026-01-30 04:00 UTC | Dardust | Teatro Dal Verme | Spoleto, Italy | |
| 2026-02-01 01:00 UTC | Dardust | Teatro Dal Verme | Spoleto, Italy |
