DAAZ
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,763,251
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:35:13 UTC
Genres
Biography
DAAZ reliably reaches 18-24 & 25-34 audiences in MEXICO, ARGENTINA, ECUADOR. The base is heavily male (61%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (299,868 avg views per post); Instagram layers on depth and replies. The audience sits near Aeromexico, Pioneer, Iberostar Hotels & Resorts, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,763,251 · Engagements 26,386 · Rate 1.5% Posts 725 · Views 337,818 · Avg Likes 25,163 · Avg Comments 525 · Avg Views 337,818 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 68% 25-34: 20% 13-17: 9% 35-44: 3% |
Largest: 18-24 (68%); next: 25-34 (20%) |
| Gender Split |
Female: 39% Male: 61% Non-binary/Other: 0% |
Skews male (61%) |
| Top Countries |
MEXICO (59%) ARGENTINA (6%) ECUADOR (6%) SPAIN (4%) COLOMBIA (4%) |
Top regions: MEXICO (59%), ARGENTINA (6%), ECUADOR (6%) |
| Platform Engagement | Instagram: 9,580 avg likes/post · Tiktok: 37,950 avg views/post · Youtube: 299,868 avg views/post | Best reach: Youtube 299,868 avg views; best engagement: Instagram 9,580 avg likes |
Top Brand Affinities
Aeromexico
Pioneer
Iberostar Hotels & Resorts
Cafecito
Suavecito
American Eagle
Pull&Bear
Power Rangers
Bacardi
Bershka
Colgate
Tomorrowland
| Brand | Category | Score |
|---|---|---|
| Aeromexico | 43.60 | |
| Pioneer | 10.50 | |
| Iberostar Hotels & Resorts | 9.08 | |
| Cafecito | 7.79 | |
| Suavecito | 7.78 | |
| American Eagle | 7.64 | |
| Pull&Bear | 5.71 | |
| Power Rangers | 4.37 | |
| Bacardi | 4.36 | |
| Bershka | 4.12 | |
| Colgate | 4.10 | |
| Tomorrowland | 3.55 | |
| Stradivarius | 3.38 | |
| VidaSana | 3.28 | |
| Spotify Music | 3.02 | |
| Prismacolor | 3.00 | |
| Pepsi | 2.49 | |
| Garnier | 2.47 | |
| Aperol | 2.46 | |
| shein | 2.12 | |
| Nickelodeon | 2.08 | |
| Bellagio | 2.07 | |
| Coachella | 2.06 | |
| Forever 21 | 2.01 | |
| Guess | 1.97 | |
| GoPro | 1.89 | |
| SheInside | 1.80 | |
| SoundCloud | 1.65 | |
| L'Oréal Paris | 1.61 | |
| OREO | 1.57 | |
| Gymshark | 1.50 | |
| Puma | 1.47 | |
| Calvin Klein | 1.47 | |
| Beats Electronics | 1.41 | |
| Walt Disney | 1.39 | |
| Ferrari | 1.38 | |
| McLaren | 1.37 | |
| Pokemon Go | 1.34 | |
| Versace | 1.33 | |
| H&M | 1.30 | |
| Pandora | 1.30 | |
| Red Bull | 1.29 | |
| Polo Ralph Lauren | 1.27 | |
| Porsche | 1.21 | |
| Zara | 1.20 | |
| Supreme | 1.18 | |
| Heineken | 1.16 | |
| Adobe | 1.14 | |
| NFL | 1.14 | |
| Yves Saint Laurent | 1.13 |
Official Profiles
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LoginArtist: DAAZ
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-14 03:00 UTC | DAAZ | C3 Stage | Guadalajara, Mexico | |
| 2026-03-01 05:00 UTC | DaaZ | Foro DiDi | Monterrey, Mexico | |
| 2026-03-01 05:00 UTC | DAAZ | Foro Tims | Monterrey, Mexico | |
| 2026-03-08 03:00 UTC | DAAZ | Auditorio Stoa | Cancún, Mexico |
