Cappella
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,747
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 18:49:25 UTC
Genres
Scores
Biography
Inspired by Italo-disco, Bortolotti launched the Cappella Project in the late '70s, gaining success with hits like "Bauhaus (Push the Beat)" and "Heylom Halib" in the late '80s. Collaborating with diva Loleatta Holloway on "Take Me Away," Bortolotti's efforts led to chart success and the addition of new members in the early '90s. Cappella's peak came with hits like "U Got 2 Let the Music" and "Move on Baby" in 1994, but subsequent releases struggled to match earlier success, signaling a decline in the late '90s.
Cappella reliably reaches 35-44 & 25-34 audiences in UNITED KINGDOM, ITALY, SPAIN. The base is heavily male (84%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (12,304 avg views per post); Instagram layers on depth and replies. The audience sits near Mixcloud, Trancefamily, Warner Music, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,747 · Engagements 175 · Rate 2.6% Posts 845 · Views 12,304 · Avg Likes 172 · Avg Comments 8 · Avg Views 12,304 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
35-44: 51% 25-34: 31% 18-24: 11% 45-64: 7% |
Largest: 35-44 (51%); next: 25-34 (31%) |
| Gender Split |
Female: 16% Male: 84% Non-binary/Other: 0% |
Skews male (84%) |
| Top Countries |
UNITED KINGDOM (35%) ITALY (8%) SPAIN (5%) SWEDEN (5%) UNITED STATES (4%) |
Top regions: UNITED KINGDOM (35%), ITALY (8%), SPAIN (5%) |
| Platform Engagement | Instagram: 97 avg likes/post · Youtube: 12,304 avg views/post | Best reach: Youtube 12,304 avg views; best engagement: Instagram 97 avg likes |
Top Brand Affinities
Mixcloud
Trancefamily
Warner Music
ITV
Pioneer
Tele2
Ericsson
Victoria Beckham
Dancing with the Stars
Sennheiser
Amazon Music
MOOG
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 82.53 | |
| Trancefamily | 73.49 | |
| Warner Music | 72.62 | |
| ITV | 63.56 | |
| Pioneer | 42.02 | |
| Tele2 | 25.27 | |
| Ericsson | 23.22 | |
| Victoria Beckham | 23.00 | |
| Dancing with the Stars | 19.84 | |
| Sennheiser | 18.45 | |
| Amazon Music | 16.12 | |
| MOOG | 15.29 | |
| All Saints | 13.77 | |
| MATTEL | 12.54 | |
| Pro Tools | 11.78 | |
| Sainsbury's | 11.74 | |
| TUI | 11.72 | |
| Easyjet | 11.72 | |
| Carlsberg | 11.65 | |
| Tomorrowland | 10.83 | |
| Vauxhall | 10.82 | |
| Ableton | 10.45 | |
| Barbour | 9.10 | |
| BBC | 8.89 | |
| Columbia Pictures | 8.66 | |
| Jaguar | 8.31 | |
| Spotify Music | 7.79 | |
| Foot Locker | 7.29 | |
| SoundCloud | 6.82 | |
| Absolut | 6.55 | |
| CNN | 6.00 | |
| Pirelli | 5.90 | |
| MTV | 5.85 | |
| Smirnoff | 5.83 | |
| Aston Martin | 5.75 | |
| Vivienne Westwood | 5.58 | |
| Sega | 5.43 | |
| KARL LAGERFELD | 5.37 | |
| Schwarzkopf | 5.15 | |
| Nokia | 5.10 | |
| Lufthansa | 5.02 | |
| Beats Electronics | 4.99 | |
| Baileys | 4.95 | |
| NBC | 4.60 | |
| Dyson | 4.59 | |
| Nixon | 4.32 | |
| Arezzo | 4.28 | |
| Superdry | 4.25 | |
| Alfa Romeo | 4.23 | |
| McLaren | 4.00 |
Official Profiles
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LoginArtist: Cappella
The map shows every radio station that aired Cappella today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 08:59:54 | Move On Baby - Mars Plastic Remix | One dance | Bergamo, IT | 145 |
| 2025-08-21 08:44:23 | U Got 2 Let The Music - Radio Mix | Contact | Mons, BE | 300 |
| 2025-08-21 05:48:49 | Tell Me The Way - House Mix | One dance | Bergamo, IT | 116 |
| 2025-08-21 05:41:03 | U Got 2 Know | One dance | Bergamo, IT | 188 |
| 2025-08-21 03:22:54 | Move It Up | Discoradio | Lombardy, IT | 206 |
| 2025-08-21 02:45:31 | Move On Baby - Mars Plastic Remix | Radio Decibel | Hilversum, NL | 2 |
| 2025-08-21 01:18:15 | U Got 2 Know | Dance radio | Prague, CZ | 196 |
| 2025-08-21 01:15:40 | U Got 2 Know | Galaxie Radio | Lille, FR | 16 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |