Calcinha Preta Brand Affinity ranks highest Pernambucanas at 36.39% . Very Strong. Score DMDB 56.32% | Fanbase 48.26%

Calcinha Preta — pop artist from BR.

Calcinha Preta — pop artist · from BR · MID_LEVEL. Explore profile, biography and music insights on Digital Music Database.

Calcinha Preta

Established

Country: BR | Artist ID: 11e81bc1-67ac-f2c8-b3db-a0369fe50396

Find Artist

Genres

popsertanejo popasian poplatinpagodesertanejosertanejo universitarioaxeforrotecnobrega

Influential: 56.32% Fanbase: 48.26% Trending: 60.35%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Pernambucanas • 36.39% • Very Strong

As of 2025-09-09

4,210,514

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 56.32% | Fanbase 48.26% | Trending 60.35% | CAREER STAGE: MID_LEVEL

Biography

Calcinha Preta — pop artist · from BR · MID_LEVEL. Explore profile, biography and music insights on Digital Music Database.

Report Date: 2025-09-09

Calcinha Preta maintains consistent pull among 18-24 & 25-34 audiences across BRAZIL, INDIA, PORTUGAL. The audience leans male-leaning (53%), so brand cues around style and status perform well. The clearest reach is on Youtube with 483,463 avg views per post; Instagram functions as the community touchpoint. Affinity with Pernambucanas, Itambé, Lojas Renner makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Calcinha Preta score 0.45% — Low bucket.

Brand: PernambucanasBrand: ItambéBrand: Lojas Renner

Followers:4,210,514

Engagements:18,852

Rate:0.4%

Posts:8,757

Avg Likes:18,446

Avg Comments:668

Avg Views:537,113

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,210,514 · Engagements 18,852 · Rate 0.4% Posts 8,757 · Views 537,113 · Avg Likes 18,446 · Avg Comments 668 · Avg Views 537,113	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 47% 25-34: 36% 35-44: 10% 13-17: 4%	Largest: 18-24 (47%); next: 25-34 (36%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	BRAZIL (89%) INDIA (2%) PORTUGAL (2%) UNITED STATES (1%) INDONESIA (1%)	Top regions: BRAZIL (89%), INDIA (2%), PORTUGAL (2%)
Platform Engagement	Instagram: 11,405 avg likes/post · Tiktok: 53,650 avg views/post · Youtube: 483,463 avg views/post	Best reach: Youtube 483,463 avg views; best engagement: Instagram 11,405 avg likes

Top Brand Affinities

Pernambucanas

Score: 36.39

Itambé

Score: 24.82

Lojas Renner

Score: 20.54

Itaipava

Score: 17.90

Ambev

Score: 15.10

Riachuelo

Score: 13.51

Boticario

Score: 12.70

Moda Praia

Score: 11.85

Eudora

Score: 11.37

Banco Bradesco

Score: 10.72

Sarar

Score: 9.95

Danone

Score: 9.52

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Pernambucanas		36.39
Itambé		24.82
Lojas Renner		20.54
Itaipava		17.90
Ambev		15.10
Riachuelo		13.51
Boticario		12.70
Moda Praia		11.85
Eudora		11.37
Banco Bradesco		10.72
Sarar		9.95
Danone		9.52
Xerox		9.22
Pfizer		6.22
Mary Kay		6.00
Avon		4.43
Lollapalooza		4.01
Heineken		3.81
MTV		2.13
Carrefour		1.90
Tinder		1.75
Budweiser		1.72
Calvin Klein		1.34
SheInside		1.30
Spotify Music		1.24
Mitsubishi		1.21
shein		1.19
musical.ly		1.08
Coca-Cola		1.02
UFC		1.02
FIFA		0.99
Xiaomi		0.93
Chevrolet		0.92
Nutella		0.89
Netflix		0.87
Yamaha		0.76
Pandora		0.76
Google		0.75
DC Entertainment		0.68
Ray-Ban		0.66
McDonald's		0.56
HBO		0.54
Honda		0.54
Volkswagen		0.51
Prada		0.50
Marvel Entertainment		0.49
Amazon		0.44
PlayStation		0.41
GoPro		0.41
Toyota		0.40