Cady Groves

Cady Groves

Country: US | Gender: female

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Influential: 49.40% Fanbase: 23.95% Trending: 62.13%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Arctic Fox hair Color • 20.12% • Very Strong

As of 2025-09-10

51,138

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Updated 2025-10-03 18:48:03 UTC

Genres

poppoppop emomainstream popalternativealternative pop rockpunkneon pop punk

Scores

Score: DMDB 49.40% | Fanbase 24.00% | Trending 62.10% | CAREER STAGE: MID_LEVEL

Biography

Born in Marlow, Oklahoma on July 30, 1989, Cady Groves was a talented vocalist and songwriter whose music combined upbeat pop with personal themes. Despite early musical influences from her family, Groves initially pursued a career in culinary arts before eventually following her passion for music. Signed to RCA in 2010, she released singles and an EP but faced setbacks before transitioning to a more country-oriented sound with Thirty Tigers. Tragically, Groves passed away in May 2020 at the age of 30.

Throughout her career, Groves faced challenges with RCA but continued to persevere and evolve as an artist. After releasing music that showcased her personal struggles and growth, she was set to unveil a new EP in 2020. Groves' untimely death marked the end of a promising career that saw her blend various musical influences into heartfelt, relatable songs that resonated with audiences.
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Cady Groves Marketing Affinity & Brand Fit Data

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Report Date: 2025-09-10

Cady Groves is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, CANADA. The audience is heavily female (81%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (262,326 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to Arctic Fox hair Color, Influenster, Hot Topic points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Cady Groves score 6.63% — Very Strong bucket.
Brand: Arctic Fox hair ColorBrand: InfluensterBrand: Hot Topic
Followers:51,138
Engagements:3,391
Rate:6.6%
Posts:2,956
Views:262,326
Avg Likes:3,244
Avg Comments:265
Avg Views:262,326

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 51,138 · Engagements 3,391 · Rate 6.6%
Posts 2,956 · Views 262,326 · Avg Likes 3,244 · Avg Comments 265 · Avg Views 262,326 		Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 70%
25-34: 16%
13-17: 11%
35-44: 3%
 Largest: 18-24 (70%); next: 25-34 (16%)
Gender Split Female: 81%
Male: 19%
Non-binary/Other: 0% 		Skews female (81%)
Top Countries UNITED STATES (72%)
UNITED KINGDOM (4%)
CANADA (2%)
PHILIPPINES (2%)
MEXICO (2%)
 Top regions: UNITED STATES (72%), UNITED KINGDOM (4%), CANADA (2%)
Platform Engagement Instagram: 1,192 avg likes/post · Youtube: 262,326 avg views/post Best reach: Youtube 262,326 avg views; best engagement: Youtube 2,052 avg likes

Top Brand Affinities

Arctic Fox hair Color
Score: 20.12
Influenster
Score: 14.04
Hot Topic
Score: 10.62
Taco Bell
Score: 8.82
Free People
Score: 8.66
Bath & Body Works
Score: 7.56
Amazon Music
Score: 7.34
ULTA Beauty
Score: 7.28
T.J. Maxx
Score: 6.92
Margaritaville
Score: 6.09
Publix
Score: 5.83
Bud Light
Score: 5.82
Top Brand Affinities
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Brand Category Score
Arctic Fox hair Color 20.12
Influenster 14.04
Hot Topic 10.62
Taco Bell 8.82
Free People 8.66
Bath & Body Works 7.56
Amazon Music 7.34
ULTA Beauty 7.28
T.J. Maxx 6.92
Margaritaville 6.09
Publix 5.83
Bud Light 5.82
American Eagle 5.78
Kroger 5.44
Verizon 5.34
Steve Madden 5.27
Busch 5.23
Redken 5.11
Chick-fil-A 5.02
Power Rangers 4.96
Coors 4.80
Smashbox 4.78
Walmart 4.68
Showtime 4.33
OLD NAVY 4.28
Gillette 4.23
Target 4.19
iHeartRadio Music Awards 4.19
BarkBox 4.11
Dunkin' Donuts 3.94
Chipotle Mexican Grill 3.87
Babybump 3.60
NORDSTROM 3.60
Kate Spade 3.45
NBC 3.40
Kylie Cosmetics 3.39
MTV 3.37
PetSmart 3.35
Urban Decay Cosmetics 3.34
Too Faced Cosmetics 3.33
Heinz 3.28
AMC 3.28
NHL 3.24
Gatorade 3.19
ABC 3.16
Benefit Cosmetics 3.06
Chrysler 3.00
NYX Cosmetics 2.98
Nickelodeon 2.96
Lush 2.94

Official Profiles

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Artist: Cady Groves

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

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