Ballaké Sissoko
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
72,462
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 21:23:27 UTC
Genres
Biography
Born in 1968 to kora master Djelimady Sissoko, Ballaké Sissoko began his musical journey at a young age, eventually joining the Ensemble Instrumental National du Mali at just 13. Collaborating with a range of musicians, including Ludovico Einaudi and Rokia Traoré, Sissoko's adventurous spirit led him to form the group 3MA and establish ongoing partnerships with Vincent Ségal. Known for his virtuosity and playful approach, Sissoko continues to push musical boundaries with each new project, capturing audiences with his unique blend of traditional and contemporary sounds.
Ballaké Sissoko builds repeat engagement among 25-34 & 18-24 audiences throughout FRANCE, MALI, BRAZIL. With a heavily male (59%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (4,304 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Mixcloud, MOOG, Accor Hotels point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 72,462 · Engagements 1,036 · Rate 1.4% Posts 157 · Views 7,970 · Avg Likes 951 · Avg Comments 38 · Avg Views 7,970 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 39% 18-24: 22% 35-44: 21% 45-64: 17% |
Largest: 25-34 (39%); next: 18-24 (22%) |
| Gender Split |
Female: 41% Male: 59% Non-binary/Other: 0% |
Skews male (59%) |
| Top Countries |
FRANCE (27%) MALI (25%) BRAZIL (12%) UNITED STATES (7%) CôTE D’IVOIRE (4%) |
Top regions: FRANCE (27%), MALI (25%), BRAZIL (12%) |
| Platform Engagement | Instagram: 482 avg likes/post · Tiktok: 4,304 avg views/post · Youtube: 3,666 avg views/post | Best reach: Tiktok 4,304 avg views; best engagement: Instagram 482 avg likes |
Top Brand Affinities
Mixcloud
MOOG
Accor Hotels
Ableton
Akai
Galeries Lafayette
Pro Tools
Amazon Music
Tate Modern
Ricard
Pioneer
CNN
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 16.93 | |
| MOOG | 16.57 | |
| Accor Hotels | 15.54 | |
| Ableton | 13.91 | |
| Akai | 11.97 | |
| Galeries Lafayette | 11.52 | |
| Pro Tools | 8.15 | |
| Amazon Music | 7.98 | |
| Tate Modern | 7.84 | |
| Ricard | 7.79 | |
| Pioneer | 5.41 | |
| CNN | 5.21 | |
| Elle Magazine | 5.14 | |
| Kodak | 4.92 | |
| Spotify Music | 4.92 | |
| SoundCloud | 4.52 | |
| Garnier | 4.12 | |
| Beats Electronics | 3.85 | |
| Leica | 3.51 | |
| Montblanc | 3.28 | |
| Skoda | 2.84 | |
| Dr. Martens | 2.77 | |
| Fujifilm | 2.67 | |
| Cartier | 2.59 | |
| Carrefour | 2.57 | |
| Fenty beauty | 2.54 | |
| Paramount Pictures | 2.41 | |
| Vogue | 2.36 | |
| Citroen | 2.30 | |
| Faber-Castell | 2.29 | |
| BBC | 2.18 | |
| Tinder | 2.15 | |
| ASOS | 1.97 | |
| Hermès | 1.87 | |
| National Geographic | 1.86 | |
| Polaroid | 1.84 | |
| Warner Bros | 1.78 | |
| Lacoste | 1.77 | |
| Airbnb | 1.75 | |
| Adobe | 1.74 | |
| musical.ly | 1.64 | |
| The Olympic Games | 1.59 | |
| Renault | 1.54 | |
| Jaguar | 1.48 | |
| Yves Saint Laurent | 1.46 | |
| Levi's | 1.41 | |
| Amazon | 1.40 | |
| Guinness | 1.40 | |
| NBA | 1.33 | |
| Coachella | 1.33 |
Official Profiles
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LoginArtist: Ballaké Sissoko
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-10 04:30 UTC | Ballaké Sissoko | Bonlieu Scène Nationale | Annecy, France | |
| 2025-12-13 04:00 UTC | Ballaké Sissoko | Le Theatre Legendre, Le Tangram | Évreux, France | |
| 2025-12-14 04:00 UTC | Vincent Peirani | Théâtre de Caen | Caen, France | |
| 2026-01-12 04:00 UTC | Ballaké Sissoko, Derek Gripper | New York Society for Ethical Culture | New York, United States | |
| 2026-01-15 03:30 UTC | Ballaké Sissoko, Derek Gripper | Birchmere | Alexandria, United States | |
| 2026-01-15 03:30 UTC | Ballake Sissoko | Birchmere | Alexandria, United States | |
| 2026-01-21 04:00 UTC | Ballake Sissoko | The Freight | Berkeley, United States | |
| 2026-01-28 05:00 UTC | Ballake Sissoko | Pilgrim Congregational Church | Chicago, United States | |
| 2026-01-29 04:00 UTC | Ballake Sissoko | Nichols Concert Hall | Evanston, United States | |
| 2026-02-08 03:30 UTC | Ballaké Sissoko, Derek Gripper | Chan Centre for the Performing Arts | Vancouver, Canada | |
| 2026-02-13 04:00 UTC | Ballaké Sissoko, Piers Faccini | 30CC/Schouwburg | Leuven, Belgium | |
| 2026-02-14 04:00 UTC | Ballaké Sissoko | Maison Culturelle de Quaregnon | Quaregnon, Belgium | |
| 2026-02-18 04:30 UTC | Ballaké Sissoko | Théâtre Alphonse Daudet | Coignières, France | |
| 2026-02-28 04:30 UTC | Ballaké Sissoko | LA 2DEUCHE | Lempdes, France | |
| 2026-03-06 04:30 UTC | Ballaké Sissoko, Piers Faccini | L'USINE | Istres, France | |
| 2026-03-06 04:30 UTC | Ballake Sissoko | L'USINE | Istres, France | |
| 2026-03-07 04:30 UTC | Ballake Sissoko | La Source | Fontaine, France | |
| 2026-03-08 04:30 UTC | Ballaké Sissoko | Centre Culturel Tisot | La Seyne-sur-Mer, France | |
| 2026-03-10 03:00 UTC | Ballaké Sissoko, Piers Faccini | L'Olympia | Paris, France | |
| 2026-03-15 03:00 UTC | Ballake Sissoko | THV (Théâtre de l'Hôtel de Ville) | saint-barthélemy-d'anjou, France | |
| 2026-03-20 03:30 UTC | Ballake Sissoko | L'Archipel | Paris, France | |
| 2026-03-21 03:30 UTC | Ballaké Sissoko, Piers Faccini | The Roudour | Saint-Martin-des-Champs, France | |
| 2026-03-22 03:30 UTC | Ballaké Sissoko | L'AMERANCE | Cancale, France | |
| 2026-03-28 03:00 UTC | Ballake Sissoko | Le Bateau Feu | Dunkirk, France | |
| 2026-04-03 03:30 UTC | Ballake Sissoko | La Confluence | Betton, France | |
| 2026-04-15 03:00 UTC | Jordi Savall, Ballaké Sissoko, Sekouba 'Bambino' Diabate, La Capella Reial de Catalunya, Tembembe Ensamble Continuo, Sylvie Henry, Maria Juliana Linhares | Carnegie Hall | New York, United States |
