Ballaké Sissoko

Ballaké Sissoko — pop artist from ML.

Ballaké Sissoko, a renowned Malian kora player, has earned acclaim for his innovative music and global collaborations. Rising to fame with Toumani Diabaté on…

Influential: 52.36% Fanbase: 24.17% Trending: 66.45%

As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 16.93% • Very Strong

As of 2025-09-09

72,462

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 16:57:02 UTC

Genres

popafropopmande popclassical, ensemble & operamalletothersworldwideworldafricankoramusique mandingueother african musicinstrumentalinstrumentalbluesmalian blues

Scores

Score: DMDB 52.40% | Fanbase 24.20% | Trending 66.50% | CAREER STAGE: MID_LEVEL

Biography

Ballaké Sissoko, a renowned Malian kora player, has earned acclaim for his innovative music and global collaborations. Rising to fame with Toumani Diabaté on the 1999 album New Ancient Strings, Sissoko has since worked with artists like Vincent Ségal, releasing mesmerizing albums such as Musique de Nuit in 2015 and Djourou in 2021. His diverse musical influences shine through in projects like Les Egarés in 2023 and Bamako*Chicago Sound System in 2024, showcasing his versatility across genres like rock, hip-hop, and classical.

Born in 1968 to kora master Djelimady Sissoko, Ballaké Sissoko began his musical journey at a young age, eventually joining the Ensemble Instrumental National du Mali at just 13. Collaborating with a range of musicians, including Ludovico Einaudi and Rokia Traoré, Sissoko's adventurous spirit led him to form the group 3MA and establish ongoing partnerships with Vincent Ségal. Known for his virtuosity and playful approach, Sissoko continues to push musical boundaries with each new project, capturing audiences with his unique blend of traditional and contemporary sounds.

Report Date: 2025-09-09

Ballaké Sissoko builds repeat engagement among 25-34 & 18-24 audiences throughout FRANCE, MALI, BRAZIL. With a heavily male (59%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (4,304 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Mixcloud, MOOG, Accor Hotels point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Ballaké Sissoko score 1.43% — Moderate bucket.

Brand: MixcloudBrand: MOOGBrand: Accor Hotels

Followers:72,462

Engagements:1,036

Rate:1.4%

Posts:157

Avg Likes:951

Avg Comments:38

Avg Views:7,970

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 72,462 · Engagements 1,036 · Rate 1.4% Posts 157 · Views 7,970 · Avg Likes 951 · Avg Comments 38 · Avg Views 7,970	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 39% 18-24: 22% 35-44: 21% 45-64: 17%	Largest: 25-34 (39%); next: 18-24 (22%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	FRANCE (27%) MALI (25%) BRAZIL (12%) UNITED STATES (7%) CôTE D’IVOIRE (4%)	Top regions: FRANCE (27%), MALI (25%), BRAZIL (12%)
Platform Engagement	Instagram: 482 avg likes/post · Tiktok: 4,304 avg views/post · Youtube: 3,666 avg views/post	Best reach: Tiktok 4,304 avg views; best engagement: Instagram 482 avg likes

Top Brand Affinities

Mixcloud

Score: 16.93

MOOG

Score: 16.57

Accor Hotels

Score: 15.54

Ableton

Score: 13.91

Akai

Score: 11.97

Galeries Lafayette

Score: 11.52

Pro Tools

Score: 8.15

Amazon Music

Score: 7.98

Tate Modern

Score: 7.84

Ricard

Score: 7.79

Pioneer

Score: 5.41

CNN

Score: 5.21

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Top Brand Affinities

Brand	Category	Score
Mixcloud		16.93
MOOG		16.57
Accor Hotels		15.54
Ableton		13.91
Akai		11.97
Galeries Lafayette		11.52
Pro Tools		8.15
Amazon Music		7.98
Tate Modern		7.84
Ricard		7.79
Pioneer		5.41
CNN		5.21
Elle Magazine		5.14
Kodak		4.92
Spotify Music		4.92
SoundCloud		4.52
Garnier		4.12
Beats Electronics		3.85
Leica		3.51
Montblanc		3.28
Skoda		2.84
Dr. Martens		2.77
Fujifilm		2.67
Cartier		2.59
Carrefour		2.57
Fenty beauty		2.54
Paramount Pictures		2.41
Vogue		2.36
Citroen		2.30
Faber-Castell		2.29
BBC		2.18
Tinder		2.15
ASOS		1.97
Hermès		1.87
National Geographic		1.86
Polaroid		1.84
Warner Bros		1.78
Lacoste		1.77
Airbnb		1.75
Adobe		1.74
musical.ly		1.64
The Olympic Games		1.59
Renault		1.54
Jaguar		1.48
Yves Saint Laurent		1.46
Levi's		1.41
Amazon		1.40
Guinness		1.40
NBA		1.33
Coachella		1.33

Official Profiles

Artist: Ballaké Sissoko

Date Range: 2025-10-03 → 2025-10-03

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-23)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At	Song	Station	Location	Duration (s)
2025-08-23 01:00:11	Chamber Music	Radio Ellebore	Chambery, FR	323
2025-08-23 00:51:35	Esperanza	TSF Jazz	Paris, FR	318
2025-08-23 00:17:46	One Half of a Dream	Portuguese Radio	Sydney, AU	239
2025-08-23 00:17:13	One Half of a Dream	RTP Antena 1	Lisbon, PT	244