B.U.G. Mafia
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
2,122,770
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 16:59:23 UTC
Genres
Scores
Biography
B.U.G. Mafia keeps 18-24 & 25-34 audiences engaged throughout ROMANIA, UNITED KINGDOM, UNITED STATES. The composition is heavily male (78%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 15,944 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Dacia, Cartier, Auchan supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,122,770 · Engagements 4,058 · Rate 0.2% Posts 1,207 · Views 15,944 · Avg Likes 3,943 · Avg Comments 183 · Avg Views 15,944 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 32% 13-17: 7% 35-44: 6% |
Largest: 18-24 (54%); next: 25-34 (32%) |
| Gender Split |
Female: 22% Male: 78% Non-binary/Other: 0% |
Skews male (78%) |
| Top Countries |
ROMANIA (79%) UNITED KINGDOM (5%) UNITED STATES (3%) ITALY (2%) SPAIN (2%) |
Top regions: ROMANIA (79%), UNITED KINGDOM (5%), UNITED STATES (3%) |
| Platform Engagement | Instagram: 2,753 avg likes/post · Youtube: 15,944 avg views/post | Best reach: Youtube 15,944 avg views; best engagement: Instagram 2,753 avg likes |
Top Brand Affinities
Dacia
Cartier
Auchan
Opel
Jagermeister
Skoda
Carrefour
Alfa Romeo
Audi
BMW
Haima
Aston Martin
| Brand | Category | Score |
|---|---|---|
| Dacia | Automotive | 15.63 |
| Cartier | Jewelry & Watches | 14.81 |
| Auchan | Grocery & Pantry | 10.81 |
| Opel | Automotive | 6.44 |
| Jagermeister | Alcoholic Beverages | 5.41 |
| Skoda | Automotive | 4.26 |
| Carrefour | Grocery & Pantry | 3.61 |
| Alfa Romeo | Automotive | 3.56 |
| Audi | Automotive | 3.00 |
| BMW | Automotive | 2.97 |
| Haima | Automotive | 2.86 |
| Aston Martin | Automotive | 2.78 |
| Pull&Bear | Apparel & Fashion | 2.64 |
| Coffeegram | Food & Snacks | 2.62 |
| Huawei | Mobile Phones & Accessories | 2.56 |
| Fiat | Automotive | 2.54 |
| Rover | Automotive | 2.42 |
| Timberland | Apparel & Fashion | 2.40 |
| Volkswagen | Automotive | 2.31 |
| Volvo | Automotive | 2.29 |
| Peugeot | Automotive | 2.21 |
| Warner Bros | Entertainment | 2.19 |
| Mercedes-Benz | Automotive | 2.09 |
| Tomorrowland | Apparel & Fashion | 1.99 |
| Beats Electronics | Audio & Music Gear | 1.88 |
| Bugatti | Automotive | 1.85 |
| Aperol | Alcoholic Beverages | 1.74 |
| Gymshark | Apparel & Fashion | 1.73 |
| Renault | Automotive | 1.71 |
| Jack Daniels | Beverages | 1.71 |
| FIFA | Gaming & Esports (Software/Titles) | 1.66 |
| Ferrari | Automotive | 1.65 |
| Lamborghini | Automotive | 1.60 |
| Bellagio | Travel & Hospitality | 1.60 |
| Jaguar | Automotive | 1.59 |
| Red Bull | Beverages | 1.56 |
| Bershka | Apparel & Fashion | 1.52 |
| Coca-Cola | Beverages | 1.49 |
| Pepsi | Beverages | 1.48 |
| Polo Ralph Lauren | Apparel & Fashion | 1.47 |
| Rolex | Jewelry & Watches | 1.40 |
| UFC | Sports & Outdoors | 1.36 |
| Cadillac | Automotive | 1.36 |
| McLaren | Automotive | 1.36 |
| Heineken | Alcoholic Beverages | 1.35 |
| Puma | Apparel & Fashion | 1.32 |
| Supreme | Apparel & Fashion | 1.22 |
| Ford | Automotive | 1.22 |
| Travelgram | Travel & Hospitality | 1.21 |
| Suzuki | Automotive | 1.20 |
Official Profiles
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LoginArtist: B.U.G. Mafia
The map shows every radio station that aired B.U.G. Mafia today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-21)
Total: 321,663
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
321,663 | 100.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 01:44:21 | Pe Coasta (feat. Sergiu Ferat) | Kiss FM | Bucharest, RO | 242 |
| 2025-08-23 00:28:54 | Corina | Radio Impuls | Cluj, RO | 217 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |