Adhitia Sofyan
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
184,766
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:44:56 UTC
Genres
Biography
Adhitia Sofyan engages 18-24 & 25-34 audiences with repeatable results in INDONESIA, UNITED STATES, MALAYSIA. The fan base skews male-leaning (54%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (705 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around InstaMeet, Oppo, Garuda Indonesia, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 184,766 · Engagements 515 · Rate 0.3% Posts 3,868 · Views 705 · Avg Likes 512 · Avg Comments 5 · Avg Views 705 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 28% 13-17: 11% 35-44: 2% |
Largest: 18-24 (59%); next: 25-34 (28%) |
| Gender Split |
Female: 46% Male: 54% Non-binary/Other: 0% |
Skews male (54%) |
| Top Countries |
INDONESIA (96%) UNITED STATES (1%) MALAYSIA (1%) AUSTRALIA (0%) UNITED KINGDOM (0%) |
Top regions: INDONESIA (96%), UNITED STATES (1%), MALAYSIA (1%) |
| Platform Engagement | Instagram: 469 avg likes/post · Youtube: 705 avg views/post | Best reach: Youtube 705 avg views; best engagement: Instagram 469 avg likes |
Top Brand Affinities
InstaMeet
Oppo
Garuda Indonesia
Fujifilm
Yakult
Gundam
Bajaj
A Game of Tones
Coffeegram
Xiaomi
Ableton
Snapseed
| Brand | Category | Score |
|---|---|---|
| InstaMeet | 20.90 | |
| Oppo | 20.49 | |
| Garuda Indonesia | 20.47 | |
| Fujifilm | 10.26 | |
| Yakult | 7.67 | |
| Gundam | 5.95 | |
| Bajaj | 5.54 | |
| A Game of Tones | 5.07 | |
| Coffeegram | 4.93 | |
| Xiaomi | 4.50 | |
| Ableton | 4.43 | |
| Snapseed | 4.32 | |
| Kodak | 4.21 | |
| Bandai Namco | 4.19 | |
| Hot Wheels | 4.13 | |
| UNIQLO | 4.13 | |
| Petronas | 3.66 | |
| Leica | 3.55 | |
| ASUS | 3.36 | |
| Intel | 2.83 | |
| Spotify Music | 2.80 | |
| Dr. Martens | 2.63 | |
| Nokia | 2.53 | |
| National Geographic | 2.40 | |
| Sony | 2.39 | |
| Converse | 2.33 | |
| New Balance | 2.17 | |
| Nikon | 2.14 | |
| Adobe | 2.11 | |
| Canon | 2.00 | |
| Yamaha | 1.91 | |
| Vans | 1.87 | |
| Universal | 1.82 | |
| SoundCloud | 1.73 | |
| Samsung Group | 1.61 | |
| Volvo | 1.52 | |
| Honda | 1.51 | |
| Mitsubishi Motors | 1.43 | |
| Huawei | 1.40 | |
| GoPro | 1.26 | |
| H&M | 1.22 | |
| Microsoft | 1.21 | |
| Suzuki | 1.19 | |
| Polaroid | 1.16 | |
| 1.10 | ||
| musical.ly | 1.06 | |
| Marvel | 1.01 | |
| Pixar | 1.00 | |
| Travelgram | 0.99 | |
| Lego | 0.91 |
Official Profiles
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LoginArtist: Adhitia Sofyan
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
