Adhitia Sofyan

Adhitia Sofyan

Country: ID | Gender: male

Influential: 52.36% Fanbase: 32.04% Trending: 62.52%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

InstaMeet • 20.90% • Very Strong

As of 2025-09-09

184,766

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 20:02:46 UTC

Genres

popindonesian popindonesian indieindie poppopfolk & traditionalindonesian folk popindonesian folk

Scores

Score: DMDB 52.40% | Fanbase 32.00% | Trending 62.50% | CAREER STAGE: MID_LEVEL

Biography

Hailing from Jakarta, Adhitia Sofyan is an indie singer-songwriter who transitioned from recording his acoustic-folk music in his bedroom to performing in countries such as Singapore and Japan. Over the years, he has released 7 albums, 2 EPs, and numerous singles, with his music featured in Indonesian films and independent web series. In 2016, Sofyan was honored with 2 AMI awards for Best Folk Artist and Best Folk Album.
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Adhitia Sofyan Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Adhitia Sofyan engages 18-24 & 25-34 audiences with repeatable results in INDONESIA, UNITED STATES, MALAYSIA. The fan base skews male-leaning (54%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (705 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around InstaMeet, Oppo, Garuda Indonesia, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Adhitia Sofyan score 0.28%Low bucket.
Brand: InstaMeetBrand: OppoBrand: Garuda Indonesia
Followers:184,766
Engagements:515
Rate:0.3%
Posts:3,868
Views:705
Avg Likes:512
Avg Comments:5
Avg Views:705

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 184,766 · Engagements 515 · Rate 0.3%
Posts 3,868 · Views 705 · Avg Likes 512 · Avg Comments 5 · Avg Views 705
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 59%
25-34: 28%
13-17: 11%
35-44: 2%
Largest: 18-24 (59%); next: 25-34 (28%)
Gender Split Female: 46%
Male: 54%
Non-binary/Other: 0%
Skews male (54%)
Top Countries INDONESIA (96%)
UNITED STATES (1%)
MALAYSIA (1%)
AUSTRALIA (0%)
UNITED KINGDOM (0%)
Top regions: INDONESIA (96%), UNITED STATES (1%), MALAYSIA (1%)
Platform Engagement Instagram: 469 avg likes/post · Youtube: 705 avg views/post Best reach: Youtube 705 avg views; best engagement: Instagram 469 avg likes

Top Brand Affinities

InstaMeet
Score: 20.90
Oppo
Score: 20.49
Garuda Indonesia
Score: 20.47
Fujifilm
Score: 10.26
Yakult
Score: 7.67
Gundam
Score: 5.95
Bajaj
Score: 5.54
A Game of Tones
Score: 5.07
Coffeegram
Score: 4.93
Xiaomi
Score: 4.50
Ableton
Score: 4.43
Snapseed
Score: 4.32
Brand Category Score
InstaMeet 20.90
Oppo 20.49
Garuda Indonesia 20.47
Fujifilm 10.26
Yakult 7.67
Gundam 5.95
Bajaj 5.54
A Game of Tones 5.07
Coffeegram 4.93
Xiaomi 4.50
Ableton 4.43
Snapseed 4.32
Kodak 4.21
Bandai Namco 4.19
Hot Wheels 4.13
UNIQLO 4.13
Petronas 3.66
Leica 3.55
ASUS 3.36
Intel 2.83
Spotify Music 2.80
Dr. Martens 2.63
Nokia 2.53
National Geographic 2.40
Sony 2.39
Converse 2.33
New Balance 2.17
Nikon 2.14
Adobe 2.11
Canon 2.00
Yamaha 1.91
Vans 1.87
Universal 1.82
SoundCloud 1.73
Samsung Group 1.61
Volvo 1.52
Honda 1.51
Mitsubishi Motors 1.43
Huawei 1.40
GoPro 1.26
H&M 1.22
Microsoft 1.21
Suzuki 1.19
Polaroid 1.16
Google 1.10
musical.ly 1.06
Marvel 1.01
Pixar 1.00
Travelgram 0.99
Lego 0.91

Official Profiles

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Artist: Adhitia Sofyan

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Adhitia Sofyan today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 17:10:50 Forget Jakarta iRadio 89.6 FM Jakarta, ID 393
2025-08-22 17:10:48 Forget Jakarta Indonesia 40 [IRadio FM] Bandung, ID 390
2025-08-22 16:18:10 Sesuatu Di Jogja 2024 Gajahmada FM 102.6 Semarang, ID 357
2025-08-22 15:22:53 Sesuatu Di Jogja Most FM 99 Medan, ID 219
2025-08-22 14:59:40 Gaze PTPN Radio 99.60 FM Surakarta, ID 285
2025-08-22 11:13:27 Forget Jakarta 87.6 Hard Rock FM Jakarta, ID 392
2025-08-22 09:49:06 Sesuatu Di Jogja Phoenix Radio 91 FM Bali, ID 265

Popularity (2025-10-02)

Platform%
No data.