Active Child

Active Child

Country: US | Gender: male

Influential: 60.31% Fanbase: 50.36% Trending: 65.28%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-15

25,385

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 20:04:57 UTC

Genres

popmetropopolisindie poppopr&b, funk & soulvapor soulalternativealternativeelectronicchillwave

Scores

Score: DMDB 60.30% | Fanbase 50.40% | Trending 65.30% | CAREER STAGE: MAINSTREAM

Biography

Active Child, led by Patrick Grossi, is a musical project known for its lush arrangements and choral-style vocals. The debut album, You Are All I See, received critical acclaim, leading to over 50 million streams by the release of the sophomore album, Mercy, in 2015. Active Child has toured globally and collaborated with artists like James Blake, M83, and Ellie Goulding, with notable remixes for Lana Del Rey and Marina and the Diamonds. The project recently signed with Sony Music Masterworks for a major-label debut, marking a new chapter in its successful career.
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Active Child Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Active Child is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, BRAZIL. The audience is male-leaning (55%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (38,931 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to leading lifestyle names points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Active Child score 2.65%Strong bucket.
Followers:25,385
Engagements:673
Rate:2.7%
Posts:84
Views:38,931
Avg Likes:635
Avg Comments:43
Avg Views:38,931

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 25,385 · Engagements 673 · Rate 2.7%
Posts 84 · Views 38,931 · Avg Likes 635 · Avg Comments 43 · Avg Views 38,931
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 40%
25-34: 40%
35-44: 12%
45-64: 4%
Largest: 18-24 (40%); next: 25-34 (40%)
Gender Split Female: 45%
Male: 55%
Non-binary/Other: 0%
Skews male (55%)
Top Countries UNITED STATES (34%)
UNITED KINGDOM (6%)
BRAZIL (4%)
AUSTRALIA (4%)
CANADA (3%)
Top regions: UNITED STATES (34%), UNITED KINGDOM (6%), BRAZIL (4%)
Platform Engagement Instagram: 9 avg likes/post · Youtube: 38,931 avg views/post Best reach: Youtube 38,931 avg views; best engagement: Youtube 626 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: Active Child

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Active Child today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-28)

Total: 247,305

PLATFORM TOTAL %
Spotify Spotify 159,071 64.32%
Yandex Yandex 88,234 35.68%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 09:39:09 Shield & Sword KHOL Jackson Hole, US 208

Popularity (2025-10-02)

Platform%
No data.