A Great Big World
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
54,370
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-10-08 03:53:48 UTC
Genres
Biography
Since their Grammy-winning success, A Great Big World has continued to release music, including a cover of Jeff Lynne's "When I Was a Boy" in 2017 and collaborations with Christina Aguilera on "Fall on Me" in 2019 and a holiday song "Wrap Me Up Under the Christmas Tree" in 2020. Their musical journey showcases a blend of heartfelt lyrics and captivating melodies, solidifying their place in the contemporary music scene.
A Great Big World is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, BRAZIL, UNITED KINGDOM. The audience is heavily female (67%), so messaging can confidently lean into identity, fashion, and status. Instagram remains the best top-of-funnel driver (201 avg likes per post); Instagram builds the community layer. Affinity data highlights iHeartRadio Music Awards, NBC, Barbie, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 54,370 · Engagements 201 · Rate 0.4% Posts 385 · Views 0 · Avg Likes 201 · Avg Comments 7 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 42% 18-24: 35% 35-44: 13% 13-17: 5% |
Largest: 25-34 (42%); next: 18-24 (35%) |
| Gender Split |
Female: 67% Male: 33% Non-binary/Other: 0% |
Skews female (67%) |
| Top Countries |
UNITED STATES (48%) BRAZIL (4%) UNITED KINGDOM (4%) CANADA (3%) MEXICO (3%) |
Top regions: UNITED STATES (48%), BRAZIL (4%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 201 avg likes/post | best engagement: Instagram 201 avg likes |
Top Brand Affinities
iHeartRadio Music Awards
NBC
Barbie
Delta
Amazon Music
Macy's
Summit Entertainment
Verizon
CNN
Urban Outfitters
Oculus
Kickstarter
| Brand | Category | Score |
|---|---|---|
| iHeartRadio Music Awards | 10.86 | |
| NBC | 10.54 | |
| Barbie | 10.41 | |
| Delta | 9.70 | |
| Amazon Music | 7.82 | |
| Macy's | 6.81 | |
| Summit Entertainment | 6.60 | |
| Verizon | 5.77 | |
| CNN | 4.48 | |
| Urban Outfitters | 4.44 | |
| Oculus | 4.38 | |
| Kickstarter | 4.25 | |
| MTV | 4.24 | |
| Pfizer | 4.18 | |
| ABC | 4.07 | |
| Taco Bell | 4.06 | |
| Dunkin' Donuts | 3.99 | |
| Gillette | 3.99 | |
| Victoria's Secret | 3.98 | |
| Target | 3.86 | |
| American Eagle | 3.69 | |
| Bethesda Softworks | 3.60 | |
| OLD NAVY | 3.58 | |
| Nickelodeon | 3.28 | |
| Paramount Pictures | 3.10 | |
| AMC | 3.06 | |
| Busch | 3.06 | |
| Showtime | 2.95 | |
| Spotify Music | 2.93 | |
| Martini | 2.80 | |
| Pixar | 2.77 | |
| Walmart | 2.70 | |
| Coachella | 2.69 | |
| Columbia Pictures | 2.69 | |
| Universal | 2.62 | |
| BBC | 2.61 | |
| Sunnies Studios | 2.55 | |
| Lululemon Athletica | 2.51 | |
| Polaroid | 2.38 | |
| Lollapalooza | 2.36 | |
| Tomorrowland | 2.34 | |
| Aperol | 2.33 | |
| Star Wars | 2.27 | |
| Vogue | 2.23 | |
| Tinder | 2.23 | |
| Dolce & Gabbana | 2.14 | |
| CBS | 2.13 | |
| Netflix | 2.11 | |
| Walt Disney | 2.09 | |
| Airbnb | 2.04 |
Official Profiles
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LoginArtist: A Great Big World
The map shows every radio station that aired A Great Big World today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-18)
Total: 5,546,684
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
4,543,389 | 81.91% |
| [+] |
Last.fm |
809,155 | 14.59% |
| [+] |
Pandora |
192,193 | 3.47% |
| [+] |
Jiosaavn |
1,947 | 0.04% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 21:33:04 | Say Something | Radio ECN | Mulhouse, FR | 216 |
| 2025-08-22 19:58:41 | Say Something | Hit FM [国际流行音乐广播] | Beijing, CN | 81 |
| 2025-08-22 19:56:14 | Say Something | XHOB-FM [Factor 93.1 FM] | San Luis Potosi, SL, MX | 197 |
| 2025-08-22 11:45:30 | Say Something | The Hits | Auckland, NZ | 212 |
| 2025-08-22 09:55:02 | Say Something | Wish 107.5 | Manila, PH | 10 |
| 2025-08-22 08:54:59 | Say Something | WTOK-FM (Hot San Juan Puerto Rico 102.5 FM) | San Juan, TX, US | 218 |
| 2025-08-22 08:01:41 | Say Something | Power 98 FM | Singapore, SG | 208 |
| 2025-08-22 07:59:51 | Say Something | CKMB-FM [Kool FM 107.5] | Barrie, ON, CA | 218 |
| 2025-08-22 07:01:33 | Say Something | WRAL-F2 | Raleigh, US | 215 |
| 2025-08-22 02:17:18 | Say Something | Magic Chilled | London, GB | 211 |
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
