Max e Luan

Max e Luan — pop artist from BR.

Hailing from Goiás, Max e Luan have been performing together since 2008. They gained national recognition in 2019 with their album "Esqueminha Max e Luan,"…

Influence: 49.11% Fanbase: 29.69% Trending: 58.81% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Brahma • 128.44% • Very Strong

As of 2025-09-09

1,268,631

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:18:46 UTC

Genres

popsertanejo popasian poplatinforrosertanejolatin

Biography

Hailing from Goiás, Max e Luan have been performing together since 2008. They gained national recognition in 2019 with their album "Esqueminha Max e Luan," earning their first Gold Record with the hit "Mendigando amor." Since 2020, they have accumulated multiple Gold Records for albums like "Petulância," "Amante amiga e namorada," and "Fogo apagando fogo," as well as a Platinum Record for the song "Castigando." In 2021, their single "Vestido coladinho" achieved Double Platinum status. Their latest album, "Esqueminha II," was released in November 2023.

(Max and Luan, a duo from Goiás, have been making music together since 2008. They rose to national fame in 2019 with their album "Esqueminha Max e Luan," earning their first Gold Record for the popular track "Mendigando amor." Since 2020, they have garnered several Gold Records for albums like "Petulância," "Amante amiga e namorada," and "Fogo apagando fogo," along with a Platinum Record for the hit "Castigando." Their single "Vestido coladinho" achieved Double Platinum status in 2021, and their latest album, "Esqueminha II," was released in November 2023.)

Top Brand Affinities

Report Date: 2025-09-09

Max e Luan resonates most with 18-24 & 25-34 audiences and shows durable presence in BRAZIL, UNITED STATES, POLAND. With a male-leaning (55%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (2,933 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Brahma, Ambev, Colcci makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Max e Luan score 0.62% — Low bucket.

Brand: BrahmaBrand: AmbevBrand: Colcci

Followers:1,268,631

Engagements:7,869

Rate:0.6%

Posts:3,964

Avg Likes:7,845

Avg Comments:79

Avg Views:4,258

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,268,631 · Engagements 7,869 · Rate 0.6% Posts 3,964 · Views 4,258 · Avg Likes 7,845 · Avg Comments 79 · Avg Views 4,258	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 32% 35-44: 6% 13-17: 5%	Largest: 18-24 (55%); next: 25-34 (32%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	BRAZIL (86%) UNITED STATES (2%) POLAND (1%) RUSSIA (1%) SPAIN (1%)	Top regions: BRAZIL (86%), UNITED STATES (2%), POLAND (1%)
Platform Engagement	Instagram: 7,653 avg likes/post · Tiktok: 2,933 avg views/post · Youtube: 1,325 avg views/post	Best reach: Tiktok 2,933 avg views; best engagement: Instagram 7,653 avg likes

Top Brand Affinities

Brahma

Score: 128.44

Ambev

Score: 31.87

Colcci

Score: 11.69

Campari

Score: 10.01

Moda Praia

Score: 9.59

Boticario

Score: 8.70

Danone

Score: 7.75

Banco Bradesco

Score: 7.06

Scania

Score: 6.51

Itaipava

Score: 5.97

Riachuelo

Score: 5.97

Amstel

Score: 5.71

Brand	Category	Score
Brahma		128.44
Ambev		31.87
Colcci		11.69
Campari		10.01
Moda Praia		9.59
Boticario		8.70
Danone		7.75
Banco Bradesco		7.06
Scania		6.51
Itaipava		5.97
Riachuelo		5.97
Amstel		5.71
Smirnoff		3.65
NBC		3.48
Budweiser		2.93
Heineken		2.71
Mary Kay		2.53
Lacoste		2.30
Guess		2.22
Fiat		2.05
Lollapalooza		2.04
Jack Daniels		1.93
shein		1.89
Hollister Co		1.70
SheInside		1.65
Herbalife		1.55
Volvo		1.38
Calvin Klein		1.32
Tommy Hilfiger		1.24
Dodge		1.20
UFC		1.19
Oakley		1.19
Mitsubishi		1.17
Renault		1.14
Xiaomi		1.09
Hyundai		1.04
Spotify Music		0.92
Ray-Ban		0.91
Harley-Davidson		0.90
Chevrolet		0.81
Pandora		0.81
Ferrari		0.71
Netflix		0.68
Chanel		0.68
musical.ly		0.68
Google		0.67
MAC Cosmetics		0.66
PlayStation		0.64
Xbox		0.62
GoPro		0.61