Crazy Design

Crazy Design — pop artist from DO.

José Rafael Colon, also known as Crazy Design, is a Dominican singer, songwriter, dancer, and painter. He gained fame as part of the duo Los Teke Teke with…

Influence: 53.01% Fanbase: 24.96% Trending: 67.03% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 25.12% • Very Strong

As of 2025-09-24

3,789,311

Social Media Followers

As of 2025-09-24

00:00:00

Hours Airplay

2025-12-07 11:34:49 UTC

Genres

popdominican popasian pophip-hop & raprap dominicanolatindembowurbano latinoreggaeton

Biography

José Rafael Colon, also known as Crazy Design, is a Dominican singer, songwriter, dancer, and painter. He gained fame as part of the duo Los Teke Teke with Carlitos Wey, known for their infectious rhythms that became popular in the Dominican Republic and internationally. In 2016, Crazy Design launched his solo career with hits like "Ahora que te vas," "Ella eh," and continues to release popular singles including "Mi Mario," "Tembeleke," and more.

Top Brand Affinities

Report Date: 2025-09-24

Crazy Design commands interest from 18-24 & 25-34 audiences in DOMINICAN REPUBLIC, UNITED STATES, SPAIN. With a heavily male (65%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (139,931 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Univision, Jetblue Airways, Amazon Music points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Crazy Design score 0.65% — Low bucket.

Brand: UnivisionBrand: Jetblue AirwaysBrand: Amazon Music

Followers:3,789,311

Engagements:24,522

Rate:0.6%

Posts:1,326

Avg Likes:24,343

Avg Comments:513

Avg Views:163,481

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,789,311 · Engagements 24,522 · Rate 0.6% Posts 1,326 · Views 163,481 · Avg Likes 24,343 · Avg Comments 513 · Avg Views 163,481	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 30% 13-17: 7% 35-44: 6%	Largest: 18-24 (56%); next: 25-34 (30%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	DOMINICAN REPUBLIC (54%) UNITED STATES (22%) SPAIN (5%) VENEZUELA (3%) PERU (3%)	Top regions: DOMINICAN REPUBLIC (54%), UNITED STATES (22%), SPAIN (5%)
Platform Engagement	Instagram: 21,244 avg likes/post · Tiktok: 23,550 avg views/post · Youtube: 139,931 avg views/post	Best reach: Youtube 139,931 avg views; best engagement: Instagram 21,244 avg likes

Top Brand Affinities

Univision

Score: 25.12

Jetblue Airways

Score: 18.14

Amazon Music

Score: 10.55

Iberostar Hotels & Resorts

Score: 7.91

Suavecito

Score: 6.14

Cafecito

Score: 6.00

Colgate

Score: 5.78

Margaritaville

Score: 5.01

American Airlines

Score: 4.91

Alexander McQueen

Score: 4.47

VidaSana

Score: 3.61

Nickelodeon

Score: 2.89

Brand	Category	Score
Univision		25.12
Jetblue Airways		18.14
Amazon Music		10.55
Iberostar Hotels & Resorts		7.91
Suavecito		6.14
Cafecito		6.00
Colgate		5.78
Margaritaville		5.01
American Airlines		4.91
Alexander McQueen		4.47
VidaSana		3.61
Nickelodeon		2.89
Uber		2.77
Moschino		2.75
Urban Outfitters		2.52
NBA		2.30
musical.ly		2.25
Los Angeles Lakers		2.24
Carrefour		2.08
Calvin Klein		2.06
Bershka		1.99
Fiat		1.98
FashionNova		1.89
Dolce & Gabbana		1.86
Hyundai		1.80
Versace		1.67
Pic Collage		1.66
Bugatti		1.65
Herbalife		1.62
Lamborghini		1.58
SheInside		1.55
H&M		1.55
shein		1.54
Hollister Co		1.54
Honda		1.42
Toyota		1.29
Forever 21		1.28
Pandora		1.27
Gymshark		1.26
L'Oréal Paris		1.21
Lexus		1.17
Maybelline		1.16
Balenciaga		1.11
Polo Ralph Lauren		1.09
NFL		1.06
Gucci		1.05
SWAROVSKI		1.00
SoundCloud		0.98
Supreme		0.98
Prada		0.97